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Found 1 from your keywords: author="Afifa, Fira Kuni"
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KETERLEKATAN SOSIAL DALAM PEMASARAN GULA AREN PADA UMKM KUPS GULA AREN WANAJA…
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Afifa, Fira Kuni

This research focuses on discussing relational embeddedness and structural embeddedness in the marketing of palm sugar at the MSMEs Kups Palm Sugar Wanajaya. Social embeddedness in marketing palm sugar is manifested by the attachment between MSMEs and customers, apart from that it is also manifested by the attachment between MSMEs actors, palm sugar retailers, palm sugar suppliers. The aim of t…

Edition
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ISBN/ISSN
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Collation
xv, 32 hlm.; ilus.; 29 cm
Series Title
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Call Number
T1574602024