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Found 1 from your keywords: author="Rahmadini, Rhalia"
PERSEPSI KONSUMEN DAN FAKTOR PENENTU KEPUTUSAN PEMBELIAN PRODUK PANGAN KOMERS…
Perception was a key factor in influencing consumer decisions, especially regarding food product purchases. In the case of Rumah Pangan Kita (RPK) in Palembang, South Sumatra, understanding how consumers perceived commercial food products was essential for evaluating the program’s effectiveness and its role in improving food accessibility for local communities. This study aimed to: 1) describ…
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- xviii, 110 hlm.; ill.; tab.; 29 cm
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- T1674232025
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