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Found 1 from your keywords: author="Rahmawati, Yeni"
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PENGARUH BRAND IMAGE TERHADAP KEPUTUSAN KONSUMEN UNTUK MEMBELI PRODUK MIE INS…
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Rahmawati, Yeni

The objectives of this research are (1) to analyze the effect of brand image toward consumers decision of Indomie Product and (2) to finde most effective variable of brand image toward consumer decision. The method used is convenience sampling, therefore, from the total homogeny population, 100 respondents are taken as the sample. The analysis model used in this research is quantitative analysi…

Edition
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ISBN/ISSN
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Collation
xviii, 81 hlm.: Ilus., tab.; 29 cm
Series Title
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Call Number
T455942012