SOCIAL TV how marketers can reach and engage audiences by connecting television to the web, social media, and mobile

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SOCIAL TV how marketers can reach and engage audiences by connecting television to the web, social media, and mobile

Proulx, Mike - Personal Name; Shepatin, Stacey - Personal Name;

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Faculty of Economics (Ruang Baca FE) 362.042 Pro s 2012

B24720S

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Detail Information

Series Title: -
Call Number: 362.042 Pro s
Publisher: New York : John Wiley & Sons., 2012
Collation: xvi, 530 p. : ill ; 26 cm
Language: English
ISBN/ISSN: 978--1-118-16746-5
Classification: 362.042
Content Type: Text
Media Type: -
Carrier Type: -
Edition: -
Subject(s): Social
Specific Detail Info: -
Statement of Responsibility: TUTI

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