Skripsi
PENGEMBANGAN MEDIA EDUKASI BUKU SAKU SEBAGAI UPAYA PENANAMAN SIKAP SOSIAL POSITIF BAGI GENERASI Z DI DESA LUMPATAN II MUSI BANYUASIN
This research aims to develop a positive social attitude pocket book educational media for generation Z in Lumpatan II Village, Musi Banyuasin. The type of research used is research and development (R&D) with 5 stages based on ADDIE's theory, namely analysis, design, development, implementation, and evaluation. However, this study was only carried out until the implementation stage. The subject of the study is generation Z in Hamlet II, Lumpatan II Village and 3 validators in the fields of materials, media, and language. The data collection method uses questionnaire, observation, and interview methods. The results of the study show that at the needs analysis stage through the dissemination of questionnaires, the results were obtained that there were negative social attitude activities and pocket book products were needed as educational support media. Followed by the design stage which produces a storyboard as the initial design of the product which is then obtained from the validation test stage at the development stage by 3 experts producing a percentage with an average of 83% as well as suggestions and comments that are a reference for researchers to revise the product. The results show that the product is very valid to be applied to generation Z and valid to be tested on respondents. Furthermore, at the implementation stage, the results of the one-to-one product trial received a score of 83% and the small group trial received a score of 91%, which showed that the product was practical to be used as an educational medium for generation Z in Lumpatan II Village. Keywords: Positive social attitudes, generation Z, educational media, pocket books
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