Skripsi

PENGARUH LITERASI DIGITAL TERHADAP MINAT MENJADI DIGIPRENEUR PADA MAHASISWA PENDIDIKAN EKONOMI UNIVERSITAS SRIWIJAYA

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The development of digital technology has created opportunities for digital-based entrepreneurship, highlighting the importance of digital literacy among university students. This study aimed to examine the influence of digital literacy on the interest in becoming a digipreneur among the 2023 cohort of Economic Education students at Sriwijaya University. This research employed a quantitative method with an associative approach. The population consisted of 91 students from the Economic Education Study Program, Class of 2023, with a sample of 74 students selected through purposive sampling. Data were collected using questionnaires supported by interviews and documentation. The research instruments met the requirements of validity and reliability tests. The prerequisite tests included normality and linearity tests for simple regression analysis. Hypothesis testing was conducted using simple linear regression analysis. The results indicated that digital literacy had a significant influence on students’ interest in becoming digipreneurs (tvalue = 15,74 > ttable = 1,993). The coefficient of determination showed that digital literacy contributed 77% to the interest in becoming a digipreneur, while the remaining 23% was influenced by other factors. Therefore, digital literacy has a strong influence on the interest in becoming a digipreneur among Economic Education students at Sriwijaya University. A limitation of this study is that the measurement of digital literacy relied on questionnaire data, which depended on respondents’ self-perceptions. Future studies are recommended to incorporate tests or observational techniques to obtain a more objective assessment of digital literacy skills. Keywords: Digital Literacy, Interest in Becoming a Digipreneur, Digital Entrepreneurship.

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Detail Information

Series Title

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Call Number

T2009642026

Publisher

Indralaya : Prodi Pendidikan Ekonomi, Fakultas Keguruan dan Ilmu Pendidikan Universitas Sriwijaya., 2026

Collation

xiv, 161 hlm.; ilus.; tab.; 29 cm.

Language

Indonesia

ISBN/ISSN

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Classification

370.07

Content Type

Text

Media Type

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Carrier Type

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Edition

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Subject(s)

Pendidikan ekonomi
Prodi Pendidikan Ekonomi

Specific Detail Info

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Statement of Responsibility

MI

Other version/related

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