Advertising and promotion : An integrated marketing communications perspective | The Sriwijaya University Library

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Advertising and promotion : An integrated marketing communications perspective

Belch, George E. - Personal Name;

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Central Library (CIRCULATION) 659.1 Bel a 2001

B43758S

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Detail Information

Series Title: -
Call Number: 659.1 Bel a 2001
Publisher: New York : McGraw - HIll., 2001
Collation: xx, 795 p.: ill. ; 28 cm.
Language: English
ISBN/ISSN: 0-07-231445-1
Classification: 659.1
Content Type: -
Media Type: -
Carrier Type: -
Edition: -
Subject(s): Advertising
Specific Detail Info: -
Statement of Responsibility: ELLY SURYANI

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