SERVICE MANAGEMENT AND MARKETING : Managing the Service Profit Logic | The Sriwijaya University Library

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SERVICE MANAGEMENT AND MARKETING : Managing the Service Profit Logic

Gronroos, Christian - Personal Name;

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Faculty of Economics (Ruang Baca FE) 658.307 Gro s 2015

B25152S

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Detail Information

Series Title: -
Call Number: 658.307 Gro s
Publisher: New Jersey : Wiley., 2015
Collation: ix, 521 p.; ill.; 24 cm.
Language: English
ISBN/ISSN: 978-1-118-92144-9
Classification: 658.307
Content Type: Text
Media Type: -
Carrier Type: -
Edition: 4
Subject(s): Customer Service
Service Industries -- Marketing
Specific Detail Info: -
Statement of Responsibility: MI

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