This research aims to identify the motives of Gen Z women who use boyfriend rental services, based on because motives and in order to motives, as well as the impact of using these services by Gen Z women on TikTok @rent_crush. The research method used is descriptive qualitative with a phenomenological research strategy. This study applies Alfred Schutz's theory of action phenomenology. Data wer…
Begging is an activity where individuals ask for material assistance from other people. The development of the increasingly modern era has made begging activities not only carried out on the street but can also be done on live TikTok. This study aims to see the meaning and symbols of begging activities contained in the TikTok live video on the @anandaa account. This study uses a qualitative met…
This research focuses on discussing relational embeddedness and structural embeddedness in the marketing of palm sugar at the MSMEs Kups Palm Sugar Wanajaya. Social embeddedness in marketing palm sugar is manifested by the attachment between MSMEs and customers, apart from that it is also manifested by the attachment between MSMEs actors, palm sugar retailers, palm sugar suppliers. The aim of t…
This research discusses the rationality of elderly traders at the Cinde Flea Market Palembang, there are rational choices that influence the elderly at the Cinde Flea Market Palembang to keep working in old age. This research aims to find out how the rationality of elderly traders at the Palembang Cinde Flea Market and what encourages elderly traders at the Palembang Cinde Flea Market to keep w…
The problem raised in this research aims to find out how Ibu Sum Nacik's Rimpi Pisang Sale is marketed via Facebook in Ujan Mas Baru Village, Muara Enim Regency. The research method used is descriptive qualitative with a case study research strategy. This research uses social action theory according to Max Waber. Research data was obtained from 4 main informants and 6 supporting informants usin…
This research aims to find out the process of community empowerment in efforts to diversify processed river fish products in Tanjung Baru Village, North Indralaya District, Ogan Ilir Regency. This aim is to determine and analyze the diversification of processed river fish products in Tanjung Baru Village, North Indralaya District, Ogan Ilir Regency. The research method used is descriptive quali…
This research aims to find out what obstacles Sanggar Harapan Jaya faces in sociocultural changes and the adaptation strategies carried out by Sanggar Harapan Jaya in order to maintain the art of "Dul Muluk" theater. The aim of this research is to analyze and understand the adaptation strategy of the theater arts group "Dul Muluk" Sanggar Harapan Jaya Palembang in Facing Socio-Cultural Change. …
This research focuses on the function of the family in dealing with teenagers involved in motorbike gangs in Indralaya. The informants in this research were the parents of illegal racing perpetrators. In this research, the theory used is the family function theory according to Tamelan using descriptive qualitative methods. Data collection techniques in this research were carried out through obs…
In analyzing this research, the Economic Action Theory of Max Weber is used. And the problems raised in this study are the Socio-Economic profile of Vegetable traders at the Polantas Tuesday Morning Market and the factors that encourage people to become vegetable traders so that they choose vegetable traders as a job. The purpose of this study is to determine the socio- economic profile of vege…
This research examines "Rationality in Choosing Celibacy (Life Without Marriage) in the Celibacy Community of St. Paul's Secondary Seminary Palembang". The purpose of this research is to describe the forms of individual rationality in choosing celibacy (life without marriage) in the Celibacy Community of St. Paul's Secondary Seminary Palembang. The method used in this research is descriptive qu…
Rationality is the human ability to think logically, consistently, and objectively. Rationality is often associated with the ability to weigh the pros and cons of various options, consider the consequences of actions, and choose the most reasonable and effective action. Rationality in culture or traditions that occur in society has been done a lot before, but research on the Ketimbang tradition…
This research focuses on the empowerment strategy carried out by the South Sumatera Children's Volunteers (RASS) towards street children who are in the Banga Buntung Palembang teaching area. Empowerment of street children is expected to help educated children from RASS get better life and future. The purpose of this study is to analyze and understand how the strategies implemented by RASS are i…
The main target of farmers as the main actors in the agricultural economy is the economic elite, especially those who act as providers of all necessities to support agricultural activities and those who act as intermediaries in marketing their agricultural productivity to consumers. On this basis, farmers build relationships with economic elites who influence their agricultural activities. The …
This research discusses the issues of religious tolerance often encountered in Indonesian society, particularly the lack of understanding regarding tolerance and the tendency to misinterpret its meaning. It emphasizes that for Muslims, a proper understanding is necessary for tolerance to function effectively. Islamic religious tolerance does not mean freely participating in the worship and ritu…
This research focuses on landslide disaster mitigation measures in Siaga Durian Village and the obstacles faced by the village government in mitigating landslides. Natural disasters that often occur in Indonesia, especially in Durian Village, require actions to minimize or deal with disasters to prevent bad things from happening in the future. The aim of this research is to analyze and understa…
This study discusses the effect of the single tuition fee group level on the lifestyle of students at the Faculty of Social and Political Sciences, Sriwijaya University. The variables used in this study are the UKT group level and the lifestyle of students at the Faculty of Social and Political Sciences, Sriwijaya University in the 2020, 2021, 2022, and 2023 intakes obtained from data collectio…
This research discusses economic resilience in small and medium-sized enterprises (SMEs) within Social Bread, highlighting the limitations SMEs face in their operational scope. The initiative undertaken is to join Social Bread. The purpose of this research is to identify the economic resilience of SMEs in Social Bread in facing the challenges of the digitalization era. The research method used …
The aim of this research is to determine the pattern of social networks and involvement of middlemen in rice marketing in Belitang Mulya District, East Ogan Komering Ulu Timur. The research method used in this research is a qualitative research method using a descriptive approach. The results of the meeting were obtained through primary data in the form of observations, in-depth interviews and …
This research aims to understand the intolerance in the movie "Ayah, Mengapa Aku Berbeda?" by using Roland Barthes semiotics as a data analysis tool in the form of cut images or scenes in the movie. Film as a media has a role that serves as a representation tool for the Deaf disability group. The "Ayah, Mengapa Aku Berbeda?" was chosen by the researcheron the basis of the theme related to equal…
School dropout among adolescents for various reasons is very unfortunate, as education has the potential to change a person’s life. Sanggar Kegiatan Belajar (SKB) is a place for individuals who have dropped out of school. The title of this research is “Empowerment of School Dropouts in Skill Development by Sanggar Kegiatan Belajar (SKB) in Palembang City”. The purpose of this study is to …
Online learning is learning carried out remotely on an online basis which is used by teaching staff and students who are taught not face to face. Online learning was used during the Covid-19 pandemic. The aim of the research is to determine the interaction between students and lecturers as well as the barriers to interaction between 2019 sociology students and sociology lecturers in online lear…
This study aims to analyze the representation of toxic masculinity in the Film Monster (2023) using Van Dijk’s Critical Discourse Analysis model. The focus of the study includes textual strategies used to construct the narrative of toxic masculinity, the characters’ social cognition in interpreting masculinity, and the influence of Japanese socio-cultural context on this construction. This …
Penelitian ini bertujuan untuk menganalisis bentuk partisipasi masyarakat serta faktor-faktor yang memengaruhi keterlibatan mereka dalam pelaksanaan Musyawarah Perencanaan Pembangunan di Desa Gunung Kembang, Kecamatan Kikim Timur, Kabupaten Lahat. Penelitian ini menggunakan metode deskriptif kualitatif dan teori partisipasi Cohen dan Uphoff. Data dikumpulkan melalui observasi, wawancara, dan do…
Skripsi ini berjudul “Gerakan sosial Komunitas Green Politician Dalam Membangun Kebiasaan penggunaan Tumbler Pada Generasi Milenial Di Kota Palembang”. Komunitas Green Politician adalah komunitas lingkungan yang ada di kota Palembang, komunitas ini berfokus pada penangan keberadaan sampah yang ada di kota Palembang. Tujuan penelitian ini adalah untuk mengetahui bagaimana bentuk dari gerakan…
This study examines the use of social capital in revitalizing slum areas in Lorong Mari, Talang Bubuk Village, Plaju, Palembang. Using a qualitative, descriptive method, data was collected through observations, interviews with ten purposively selected informants, and documentation. Analyzed through Nan Lin's social capital theory, the study identifies key forms of social capital utilized by the…
This study aims to analyze the dimensions and forms of embeddedness in the relationship between rubber plantation workers and farm owners in four villages within Semendawai Suku III Subdistrict OKU Timur Regency. Using a qualitative approach and Granovetter’s theory of social embeddedness, the research reveals that embeddedness is constructed through two main dimensions: rational and structur…
Penelitian ini bertujuan untuk menganalisis modal sosial pedagang pakaian bekas (thrift) konvensional di Pasar 16 Ilir Kota Palembang sebagai upaya bertahan di tengah perkembangan thriftshop online. Latar belakang penelitian ini adalah perubahan pola konsumsi masyarakat yang disebabkan oleh perkembangan thriftshop online menimbulkan masalah penurunan jumlah pembeli dan pendapatan, serta kenaika…
Penelitian ini bertujuan untuk menganalisis bentuk dan faktor pengaruh resiliensi sosial tunanetra dalam upaya memenuhi kebutuhan hidup keluarga. Penelitian ini dilatarbelakangi oleh tunanetra yang menghadapi kondisi kerentanan dari aspek sosial dan ekonomi akibat pembangunan pasar ikan modern dan pemindahan lokasi Klinik Pijat Pertuni Jaya. Teori resiliensi sosial Daniel F. Lorenz. Metode pene…
Penelitian ini bertujuan untuk mengkaji strategi gerakan pencegahan kekerasan seksual yang dilakukan oleh akun Instagram @perempuan sebagai bentuk aktivisme digital dalam masyarakat yang masih dipengaruhi oleh budaya patriarki. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus. Teknik pengumpulan data dilakukan melalui wawancara mendalam, dokumentasi, dan analisis isi t…