This research aims to test the effect of system quality, information quality, and system usage on the net benefits of PT Citra Lestari Mobilindo. The population in this study is the staff of PT Citra Lestari Mobilindo. The sample was determined using purposive sampling technique with a total of 34 respondents. The data analysis technique used is multiple linear regression analysis using IBM SPS…
This study aims to examine the effect of Instagram usage on the account @palembang.update (X₁) and the quality of its information (X₂) on fulfilling followers’ information needs (Y). This research employed a quantitative method by distributing questionnaires to 130 respondents who are followers of the account. Data were analyzed using multiple linear regression. The partial test (t-test) …
The social media platform Instagram is one of the new media that is widely used in Indonesia to search for various information, including information about films. The Instagram account @catatanfilm is a film community that provides quality information about films which can be a reference for film enthusiasts in making decision to watch a film. The purpose of this research is to examine and expl…