The drastic decline in the number of visitors and the high number of consumer complaints against the Bukalapak marketplace indicate serious challenges in building and maintaining long-term relationships with users amid intense competition. This study aims to determine the influence of E-Service Quality, E-Recovery, and E-Trust on Relationship Commitment among Bukalapak marketplace users. Using …
This study aimed to analyze the technical efficiency, allocative efficiency, and economies of scale of the “Ngingun Ayam” broiler farming business. The farm operated a closed-house system with a capacity of 80,000 broilers per cycle. Data were collected through surveys and analyzed using the Cobb-Douglas production function in natural logarithmic form, estimated via multiple linear regressi…
The research objectives were (1) to calculate income and analyze the level of welfare of plasma oil palm farmers in Budi Asih Village (2) to analyze the income distribution of plasma oil palm farmers in Budi Asih Village (3) to analyze the contribution of income from plasma oil palm farming to the income of farmer families in Budi Asih Village. The research was conducted in Budi Asih Village, R…
The purpose of research were (1) to analyze brand perception, price, and promotion of ready-to-drink coffee with local and imported brands in Palembang City (2) to analyze the purchase interest of ready-to-drink coffee with local and imported brands in Palembang City (3) to find out the relationship between purchase interest and the influence of brand perception, price, and promotion of ready-t…
Tujuan penelitian yang dilakukan adalah untuk menentukan pola tanam di petak tersier S. 2 kn Wilayah Pengamat Belitang II, Kecamatan Belitang III, Kabupaten OKU Timur. penelitian dilaksanakan pada bulan Februari 2012 sampai Mei 2012 di lahan pertanian di daerah Irigasi Komering. Penelitian ini menggunakan metode deskriptif dengan pengamatan langsung menggunakan tabel yang disajikan dalam bentuk…