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CITRA PEREMPUAN DALAM IKLAN (ANALISIS SEMIOTIKA ROLAND BARTHES PADA IKLAN NIV…
Advertising is one of the media that is very effective in influencing the mindset and behavior of its audience. Women are one of the examples often used as advertising objects with the aim of communicating the advertised products. Women are often described as weak, have sensitive emotions, and are always inferior to men. This study aims to see what image of women formed in the NIVEA Extra White…
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- xiv, 101 hlm. : ilus. ; 29 cm
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- T433542020
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