The objectives of this study are (1) to describe the general description of the business of diversifying processed jamu kencur boba products in UMKM Kebun Bunga Village, Sukarami Subdistrict (2) to analyze the added value received from the process of diversifying jamu kencur boba products in UMKM Kebun Bunga Village, Sukarami Subdistrict and (3) to analyze the development strategy of UMKM proce…