Korean Drama "Shooting Stars" is a romantic comedy series that highlights a complex romance and life as an employee in the entertainment industry. This drama depicts the efforts of a public relations practitioner in resolving conflicts within the company. The purpose of this research is to understand how conflict management representation is carried out by public relations practitioners in the …
This book provides those responsible in communication, management and human resources with a practical guide for professional internal and external communication of restructuring programs in companies. From cost-cutting measures to downsizing to the closure of entire locations: changing economic framework conditions and the associated changes are not only an operational challenge, they also req…
LinkAja is a mobile payment service application operating in Indonesia. This study aims to find evidence of the influence of customer relationship management on customer satisfaction and loyalty. The research method used is quantitative. Data was obtained from 100 LinkAja users residing in Palembang city, selected using the Lemeshow formula. Data collection was done by distributing questionnair…
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Buku ini terdiri dari 11 bagian yang memuat materi antara lain sbb: komunikasi sebuah pendekatan pemecahan masalah, pendekatan yang digarisbawahi, menganalisis situasi, menentukan sasaran, identifikasi masyarakat, menciptakan pesan, menyeleksi saluran-saluran, membiayai program, evaluasi hasil, modifikasi program, dan perencanaan dan pelaporan. (em)
Buku ini buat Anda yang ingin menjadi seorang Public Relations Officer (PRO) yang handal. Buku ini memberi semua hal tentang bagaimana menjadi PRO di masa kini dan mendatang. Mulai dari bagaimana mengelola media perusahaan, apa saja dan bagaimana kegiatan penulisan public Relation (PR), strategi dan teknik manajemen PR, bagaimana membentuk opini publik dan mempertahankan citra positif perusa…
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