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Found 1 from your keywords: author=Analisa, Niki
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STRATEGI KOMUNIKASI PEMASARAN HARIAN PAGI SUMATERA EKSPRESS DALAM MEMPERTAHAN…
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Analisa, Niki

Harian Pagi Sumatera Ekspres is a local newspaper whose distribution area covers all of South Sumatra and is the oldest mass media in South Sumatra. The success of Harian Pagi Sumatra Ekspres in positioning itself in the market makes its presence successful in establishing brand value for its customers. This study aims to find out how the marketing communication strategy of Harian Pagi Sumatra …

Edition
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ISBN/ISSN
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Collation
xviii, 76 hlm.; Ilus.; 29 cm
Series Title
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Call Number
T1062232023