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Found 1 from your keywords: author=Ananda, Diva Gantha

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PENGARUH PERCEIVED QUALITY DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN SMART…

This study aims to analyze the influence of perceived quality and brand image on purchasing decisions for Realme smartphones in Palembang City. The method used in this study is a survey with a quantitative approach, involving 100 respondents who are Realme smartphone users. Data were collected through a questionnaire that measured the variables of perceived quality, brand image, and purchasing …

Edition: -
ISBN/ISSN: -
Collation: xvii, 153 hlm.; ilus.; tab.; 29 cm.
Series Title: -
Call Number: T1757722025

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