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Found 2 from your keywords: author=Anjani, Anjani
cover
DETERMINAN PERSUASI DALAM ADOPSI INOVASI SISTEM ELEKTRONIK PERJALANAN DINAS U…
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Anjani, Anjani

This study aims to analyze the determinants of persuasion in the adoption of the Electronic Official Travel System (e-Perjadin) innovation to support the efficiency and accountability of official travel at the Financial and Development Supervisory Agency (BPKP) of South Sumatra Province. This study uses Everett M. Rogers' Diffusion of Innovation theory with a qualitative approach through interv…

Edition
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ISBN/ISSN
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Collation
xvi, 170 hlm.; ilus.; tab.; 29 cm.
Series Title
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Call Number
T1930092026
cover
PENGARUH KUALITAS KONTEN, BRAND IMAGE, DAN BRAND TRUST TERHADAP EFEKTIVITAS P…
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Sanjani, Anjani Ade Fitaloka Saputri

The increase in internet penetration in Indonesia, which reached 79.5% in 2024, opened up significant opportunities for utilizing social media, particularly Instagram, as a digital marketing platform. This became the foundation for Kriya Sriwijaya, as a center for education and development of South Sumatra’s leading crafts, to expand its market reach and promote local cultural products more w…

Edition
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ISBN/ISSN
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Collation
xiv, 165 hlm.; ilus.; 29 cm
Series Title
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Call Number
T1915792025