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Found 1 from your keywords: author=Chania, Nasywa Shafa

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PENGARUH CUSTOMER RELATIONSHIP MANAGEMENT (CRM) TERHADAP KEPUASAN DAN LOYALIT…

Tiket.com, as one of Indonesia’s first Online Travel Agents (OTAs), has experienced significant growth but still faces challenges in competing with major competitors like Traveloka. One strategy employed by Tiket.com to retain and attract customers is Customer Relationship Management (CRM). This study aims to analyze the impact of CRM on customer satisfaction and customer loyalty within the T…

Edition: -
ISBN/ISSN: -
Collation: xv, 121 hlm.; ilus.; tab.; 29 cm.
Series Title: -
Call Number: T1704212025

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