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Found 1 from your keywords: author=Dwi O.F., M. Panji

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PENGARUH EKUITAS MEREK TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN SEPEDA MOTOR YAM…

This research is conductes to determine the influence of brand equity, which consists of four variables (Brand Awareness, Brand Association, Perceive Quality, and Brand Loyality) toward the customer decision in buying Yamaha motorcycle. The purpose of this research is t o The purpose of this study t o determine whether the brand equity that consists of Brand Awareness, Brand Association, Percei…

Edition: -
ISBN/ISSN: -
Collation: xii, 73 hlm.; tab.; 28 cm.
Series Title: -
Call Number: T601832013

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