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Found 1 from your keywords: author=Fajri, Caesar

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PENGARUH BRAND IMAGE DAN DISKON TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA PR…

This research aims to determine how brand image and discounts influence the purchasing decisions of All New Honda BR-V products at Honda Maju Motor Tj. Api-api Palembang showroom. The research method employed is quantitative with a descriptive approach. The data used in this study are primary data, and the sampling technique is purposive sampling. The sample consists of 143 respondents who are …

Edition: -
ISBN/ISSN: -
Collation: xvii, 83 hlm.; ilus.; 29 cm
Series Title: -
Call Number: T1388222024

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