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Found 1 from your keywords: author=Finanda, Della

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PENGARUH KUALITAS IKLAN 50 TAHUN INDOMIE #TERUSHIDUPKANSELERAINDONESIA DIMODE…

Marketing communication activities in promoting products have become a priority for various industrial sectors, especially the fast moving consumer goods (FMCG) sector. Through various media, companies compete to get consumer attention and emotional responses that are believed to increase purchasing power for a product. This research aims to determine the effect of ad quality on affective respo…

Edition: -
ISBN/ISSN: -
Collation: xiii, 149 hlm.; Ilus.; 29 cm
Series Title: -
Call Number: T940512023

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