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Found 1 from your keywords: author=Majid, Adib Abdul

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PENGARUH KUALITAS LAYANAN DAN BAURAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN APL…

The growth of online transportation services has intensified market competition, making application service quality and promotional strategies critical factors in shaping consumers’ purchase decisions. Previous studies have predominantly focused on the direct effects of these variables, while investigations into the moderating role of customer satisfaction remain limited and have produced inc…

Edition: -
ISBN/ISSN: -
Collation: xvi, 119 hlm.; ilus.; 29 cm
Series Title: -
Call Number: T1903412026

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