The presence of PTPN VII SUNI as one of the FFB processing sites in Muara Enim is one form of the development of the palm oil business. The objectives of this study are: (1) To identify the FFB marketing mix in Jemenang Village, Rambang Niru District, Muara Enim Regency. (2) To identify the influence of (product, price, place and promotion) on the decision to sell fresh fruit bunches (FFB) of o…