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Found 1 from your keywords: author=Tsabitah, Anisyah Dian

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PENGARUH BRAND AMBASSADOR TERHADAP KEPUTUSAN PEMBELIAN SKINCARE MANYO FACTORY…

This study aims to determine and analyze how the influence of brand ambassador including Visibility, Credibility, Attractiveness, and Power as the dimensions on purchasing decisions of Manyo Factory product on Generation Z of Palembang City.This study used primary data collected through a questionnaire from a sample of 100 respondents and were processed with SPSS Statistics 27. The analytical m…

Edition: -
ISBN/ISSN: -
Collation: xxi, 94 hlm.; ilus.; 29 cm
Series Title: -
Call Number: T1034682023

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