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Found 1 from your keywords: author=Wirabuana, Rangga

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PENGARUH BRAND IMAGE DAN E-SERVICE QUALITY TERHADAP REPURCHASE INTENTION PENG…

This study aims to analyze the influence of brand image and e-service quality on the repurchase intention of Gojek application users among students at Sriwijaya University, Palembang Campus. The research uses a quantitative method with probability sampling, specifically proportionate stratified random sampling, involving 100 respondents. The analytical technique applied is multiple linear regre…

Edition: -
ISBN/ISSN: -
Collation: xx, 173 hlm.; ilus.; tab.; 29 cm.
Series Title: -
Call Number: T1763272025

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