This study aims to assess the effectiveness of the Ogan Komering Ilir District Population and Civil Registration Office (Disdukcapil) in implementing the Digital Population Identity (IKD) Application for population administration services. This research uses a descriptive method with a qualitative approach and is analyzed using Duncan's organizational effectiveness theory in Steers (1985), whic…
This research aims to produce a digital flipbook teaching material based on stories of the prophets to improve students' literacy in learning to write short stories at SMP Negeri 3 Pangkal Pinang. This research is a Research and Development (R&D) study using a modified development model of Borg & Gall and Allesi and Trollip. The sources of this study are Indonesian language teachers and ninth-g…
Penelitian ini megkaji makna gaya berpakaian avatar sebagau representasi identitas digital dalam komunitas Roblox RFG (Reforge Society). Tujuannya adalah memahami pengalaman hidup (lived experience) anggota dalam memilih dan memaknai pakaian avatar, serta perannya dalam membentuk identitas dan hubungan sosial di ruang virtual. dengan pendekatan fenomenologi transendentak, data dikumpulkan melal…
Kebijakan yang tidak sepenuhnya kompatibel dengan kapasitas pemerintah daerah. Kedua, dari sisi sensemaking, aktor birokrasi dan pelaku usaha mengalami ambiguitas makna terhadap konsep risiko, peran OPD, serta alur OSS, sehingga memunculkan interpretasi yang tidak seragam. Ketiga, dari perspektif institutional work, tidak terdapat transformasi kelembagaan yang signifikan; koordinasi bersifat ad…
Penelitian ini bertujuan menganalisis pengelolaan Pemanfaatan Aset, menganalisis faktor apa saja yang menghambat dan mendukung Pengelolaan dan Pemanfaatan Aset serta merekomendasikan model Digital Leadership Pengelolaan dan Pemanfaatan Aset pada Biro Umum dan Perlengkapan Sekretariat Daerah Provinsi Sumatera Selatan yang ideal. Metode penelitian menggunakan jenis penelitian kualitatif dengan te…
Penelitian ini bertujuan untuk menganalisis wacana yang terbentuk pada kolom komentar video YouTube “Kisah Mengerikan Seorang Ayah yang Kecanduan… Berhenti” di channel Windah Basudara melalui pendekatan analisis wacana berbasis korpus. Data penelitian berupa 927 komentar yang dikumpulkan pada periode 27 Juni-27 Juli 2025 dan dianalisis melalui tahapan analisis frekuensi, konkordansi, dan …
This study aims to analyze public discourse surrounding the campaign “Abolish the Philosophy Department,” produced through Ferry Irwandi’s YouTube channel and debated by Ubermensch Project. The primary data consists of 1,345 YouTube comments, collected and examined using the Corpus-Assisted Discourse Studies (CADS) approach, framed by Norman Fairclough’s Critical Discourse Analysis (CDA…
This study construction of digital activism narratives regarding food waste on the Tiktok account @onebitebigbite. The research focuses on how narrative elements and digital storytelling are employed to build public awareness through tangible solutions provided by the creator. Using a qualitative approach with narrative analysis, the study examines the past, present, and future dimensions, alon…
This study aims to examine the effect of digital media literacy and gaming addiction on the level of risk perception of Roblox gaming platform abuse among Sriwijaya University students. The research employed a quantitative method with a survey technique using a Google Form questionnaire distributed to 100 respondents. The regression analysis results indicate that digital media literacy has a po…
This study aims to develop CT-based digital worksheets on trigonometry with Palembang local wisdom contexts that are valid, practical, and have potential effects in supporting students’ numeracy skills. The method used was design research with development studies type, consisting of three stages, such as preliminary research, development or prototyping phase, and assessment phase. The researc…
This study aims to analyze the influence of Digital Content Marketing, Influencer Credibility, and Ease of Saving on the Saving Intention of Generation Z in the banking sector, with Brand Trust serving as a mediating variable. Generation Z was selected as the research focus due to its characteristics as digital natives, high exposure to online content, and significant potential as future bankin…
This research is entitled "Development of an E-Module Based on an Educational Game of Crossword Puzzle on the Material of Sriwijaya Inscription Heritage in Class X of SMA Negeri 1 Indralaya Utara". The formulation of the problem underlying this research is; how is the development procedure, validity, and response of teachers and students to the e-module based on an educational game of crossword…
Penelitian ini bertujuan untuk mengetahui penerapan inovasi pelayanan publik melalui website dpmptsp.oganilirkab.go.id di Dinas Penanaman Modal dan Pelayanan Terpadu Satu Pintu (DPMPTSP) Kabupaten Ogan Ilir dalam penyediaan informasi pelayanan kepada masyarakat. Penelitian ini menggunakan metode kualitatif dengan teknik pengumpulan data berupa observasi, wawancara, dan dokumentasi. Hasil peneli…
Perkembangan Artificial Intelligence (AI) mendorong perubahan dalam praktik komunikasi pemasaran, khususnya pada tahap ideasi konten digital. Divisi Marketing Communication Telkomsel Region Sumbagsel menghadapi tantangan berupa stagnasi ide, keterbatasan waktu produksi, serta tuntutan konsistensi konten di berbagai platform digital. Penelitian ini bertujuan untuk menganalisis peran Artificial I…
Perkembangan teknologi menuntut pendidik untuk memanfaatkan media digital yang mampu mendukung keterampilan abad ke-21, khususnya kemampuan berpikir kritis. Penelitian yang dilaksanakan di SMK Negeri 4 Palembang ini bertujuan untuk mengetahui efektivitas Teachy App dalam meningkatkan kemampuan berpikir kritis siswa. Metode yang digunakan adalah desain One Group Pretest–Posttest dengan pendeka…
Literasi matematika merupakan konpetensi penting pada abad ke-21, namun hasil PISA 2022 memperlihatkan bahwa capaian kemampuan literasi matematika murid di Indonesia masih tergolong rendah. Penelitian ini merupakan penelitian deskriptif kualitatif-kuantitatif yang mempunyai tujuan untuk mendeskripsikan kemampuan literasi murid kelas IX pada materi SPLDV setelah melakukan pembelajaran berbasis m…
This study aims to analyze and apply the influence of financial inclusion and financial literacy on the financial performance of Small and Medium Enterprises (SMEs) in Palembang City, with digital payment methods via E-Commerce serving as the moderating variable. The population in this study consists of SME actors in Palembang City who utilize E-Commerce applications, totaling 80,627 SMEs. The …
Penelitian ini bertujuan untuk menganalisis strategi digital marketing yang diterapkan oleh PT Pertamina Patra Niaga Regional Sumbagsel dalam meningkatkan awareness aplikasi MyPertamina. Latar belakang penelitian didasari oleh perkembangan teknologi digital dan meningkatnya penetrasi internet di Indonesia yang mendorong perusahaan beralih ke media digital, khususnya Instagram. Metode yang digun…
Penelitian ini bertujuan untuk mengembangkan model pengelolaan KORMI ber- basis transformasi digital guna meningkatkan kualitas pelayanan publik sektor olahraga di Sumatera Selatan. Kerangka teori yang digunakan meliputi Teori Transformasi Digital, yang menjelaskan penerapan teknologi untuk meningkatkan efisiensi operasional, Teori Manajemen Pelayanan Publik, yang menekankan pemberdayaan masyar…
Social media has changed the way individuals, especially Generation Z, consume contents and shape their self-concept. This study aims to determine the influence of persuasive messages and the credibility of influencer Timothy Ronald on his motivational quotes in TikTok clipper accounts on the formation of Generation Z self-concept. This study focused on the Communication Science Students of Sri…
This research is driven by the global perception of mathematics as a challenging subject that frequently induces anxiety among students, particularly at the secondary level. Digital Game-Based Learning (DGBL) has emerged as a proven strategy to significantly enhance student motivation and engagement. Digital platforms such as Roblox offer technological flexibility, allowing educators and studen…
The disparity in male contraceptive participation in Indonesia is not merely a medical issue but a reflection of patriarchal hegemony entrenched in the social structure. This study aimed to analyze how gender discourse regarding male contraceptive responsibility was constructed in @juanjumis’s organic TikTok content. Utilizing a qualitative method with Norman Fairclough’s three-dimensional …
This study aims to describe students' mathematical reasoning abilities in solving Two Variable Linear Equation Systems (SPLDV) through the application of the Realistic Mathematics Education (RME) approach assisted by digital worksheets. This study used a descriptive method involving 30 eighth-grade students at SMP Negeri 19 Palembang. Data collection was conducted through mathematical reasoning…
Penelitian ini bertujuan untuk menganalisis pengaruh penerapan strategi DRIP Marketing oleh Chris Fill terhadap minat pemain dalam melakukan top up pada game Honkai Star Rail dengan menggunakan asumsi pembelian dari Donni Juni Priansa. Metode penelitian yang digunakan adalah pendekatan kuantitatif dengan landasan positivistik, yang menckankan pada pengukuran objektif terhadap fenomena sosial me…
This study examines the phenomenon of increasing self-disclosure among users in TikTok photo comments, which poses privacy risks while reflecting changes in communication patterns. Based on this urgency, the study aims to understand how self-disclosure is formed and interpreted in photo comments using the Online Disinhibition Effect as the analytical framework. The research employs a qualitativ…
Online Single submission (OSS) is an application used for all registration process and beatness Heenee applications. This OSS application Innovation la designed directly by the Ministry of central institutions and then disseminated to all offices of the One-Stop Investment and Integrated Services (DPMPTSP) in Indonesia, one of which is implemented by the Lubuklinggau City Investment and One-Sto…
ABSTRAK Penelitian ini bertujuan untuk mengetahui pengaruh daya tarik iklan dan terpaan iklan terhadap keputusan pembelian produk Scarlett whitening mahasiswa FISIP UNSRI angkatan 2020. Metode yang digunakan dalam peneletian ini adalah kuantitatif, data dalam penelitian ini diperoleh dengan metode penyebaran angket yang diolah dengan menggunakan aplikasi IBM SPSS 29. Responden dari penelitian i…
This research aims to identify the motives of Gen Z women who use boyfriend rental services, based on because motives and in order to motives, as well as the impact of using these services by Gen Z women on TikTok @rent_crush. The research method used is descriptive qualitative with a phenomenological research strategy. This study applies Alfred Schutz's theory of action phenomenology. Data wer…
This research aims to determine the effect of exposure to advertising and the attraction of myskills on interest in using online learning media for students of FISIP UNSRI Class of 2020. The method used in this research is quantitative, the data in this research was obtained using a questionnaire distribution method which was processed using the IBM SPSS 29 application .Respondents in this rese…
Digital marketing and business brand marketing that must be implemented by the 471.co coffee shop for the success of digital branding and digital marketing based on the sostac method (sysituation analysis, objective, strategy, tactic, action, control) by utilizing social media in the form of instagram, tiktok and whatsapp applications as a container for active marketing from the 471.co coffee s…