This research examines Indonesia’s film industry as a tool for cultural diplomacy between 2015 and 2024, a period marked by transformation driven by governmental policy shifts and the growing international visibility of Indonesian cinema. Using a qualitative descriptive approach based on secondary data, the study explores how films function as instruments of soft power through narrative stren…
The Pesona Indonesia program at LPP TVRI Sumatra Selatan is one of the mass media that displays cultural documentaries. This study uses the theory of cultural transmission with six indicators, namely vertical, horizontal, oblique, enculturation, acculturation, and socialization. The method used was qualitative descriptive, with data obtained through in-depth interviews, observations, and docume…
Communication Accommodations are the ability to adjust, modify, and regulate a person's behavior when responding to communication or the behavior of others. This behavior is carried out by everyone, including students who are traveling. Studying outside the region requires them to settle in a foreign land and learn new cultures and sciences that are not always the same as their home region. New…
This research aims to explain how the presence of the music group IZ*ONE is a form of cultural diplomacy in the dynamics of bilateral relations between South Korea and Japan. This research focuses on the influence of IZ*ONE as a global music group resulting from collaboration between Korea and Japan in diluting the tensions and sentiments that exist in the people of both countries due to comple…
Intercultural communication accommodation is an individual’s ability to modify or adjust their interpersonal aspects in response to multicultural interactions. This ability was demonstrated in the context of intercultural communication, such as at SMAN Sumatera Selatan, a dormitory-based school in Palembang. The dormitory system brings together students from 17 districts in South Sumatera Pro…
This research aims to find out what obstacles Sanggar Harapan Jaya faces in sociocultural changes and the adaptation strategies carried out by Sanggar Harapan Jaya in order to maintain the art of "Dul Muluk" theater. The aim of this research is to analyze and understand the adaptation strategy of the theater arts group "Dul Muluk" Sanggar Harapan Jaya Palembang in Facing Socio-Cultural Change. …
Rationality is the human ability to think logically, consistently, and objectively. Rationality is often associated with the ability to weigh the pros and cons of various options, consider the consequences of actions, and choose the most reasonable and effective action. Rationality in culture or traditions that occur in society has been done a lot before, but research on the Ketimbang tradition…
This research describes the phenomenon of glocalization of Japanese sushi culinary in Palembang City. Glocalization is the process of interpreting something global with local values. The problem in this research is that Indonesian people do not like Japanese sushi which is served with raw fish. Researchers want to see how sushi adapt various menu variants to suit the tastes of the people of Pal…
This research aims to investigate women's perceptions of education and women's roles in patriarchal culture in Tuatunu Indah Village, Bangka Belitung Islands. This research used a descriptive method with a quantitative approach. The data analysis technique use is descriptive statistical analysis. The respondents in this research are women aged 18-60 years residing in RT 04, Tuatunu Indah Villag…
Intercultural communication is the process of exchanging messages between individuals from various cultural backgrounds, ethnicities, socio-economic statuses, and a mix of other characteristics. Batak students at Sriwijaya University, who typically have a communication style characterized by high intonation, boldness, and minimal small talk, need to adjust their communication style when interac…
Traffic congestion in Palembang City is a frequent problem that impacts community activities and productivity. This study aims to analyze public perceptions of traffic congestion in Palembang City through sentiment analysis on Facebook social media using the Decision Tree Algorithm. Data were collected through web scraping techniques on public comments related to text data traffic over a 32-mon…
The Rumpak-rumpak tradition is a cultural practice unique to the Arab community in Kuto Batu. Typically observed on the 1st of Shawwal, or more precisely during the celebration of Eid al-Fitr, the Rumpak-rumpak tradition serves the purpose of maintaining and strengthening social bonds. In this tradition, descendants of the Arab community visit each other's homes in groups within their local are…
Senjang is an oral tradition and art form from Musi Banyuasin, characterized by the use of rhythm in reciting verses and possessing deep cultural significance. This study aims to uncover the symbolic meanings embedded in the Senjang oral tradition through the semiotic approach of Charles Sanders Peirce, supported by the theory of symbolic interactionism. The Senjang oral tradition serves not on…
Penelitian ini bertujuan untuk mengetahui pengaruh kepemimpinan dan budaya organisasi terhadap kinerja pegawai pada Badan Keuangan Daerah (BKD) Kota Pagar Alam. Populasi dalam penelitian ini adalah 70 pegawai PNS kantor Badan Keungan Daerah (BKD) Kota Pagar Alam kecuali kepala badan. Teknik pegambilan sampel pada penelitian ini menggunakan teknik sampel jenuh dengan sampel berjumlah 70 pegawai …
Seringkali kita merasakan adanya perbedaan sikap dan perilaku khas yang muncul dari para karyawan, pimpinan maupun stakeholder internal dari suatu organisasi dibandingkan dengan organisasi lainnya. Apa saja ciri khas yang membedakan antara organisasi perusahaan satu dengan organisasi lainnya? Buku ini membahas pentingnya peran budaya organisasi pada anggotanya dan peran budaya organisasi pada k…
Penelitian ini berjudul Strategi Pelestarian dan Pengembangan Budaya Lokal Oleh Kerukunan Keluarga Palembang (KKP). Studi Pada Organisasi Kemasyarakatan Kerukunan Keluarga Palembang. Permasalahan yang diambil dalam penelitian ini adalah bagaimana strategi pelestarian dan pengembangan budaya lokal oleh (KKP) dan bagaimana solidaritas intern etnis Palembang dalam pembentukan budaya lokal yang ter…