his study, entitled "The Influence of Persuasive Communication in Customer Relationship Management at BNI Bank Fatmawati Branch on Emerald Customer Loyalty," aims to examine persuasive communication and customer loyalty at BNI Bank, as well as to determine whether persuasive communication has an influence on customer loyalty. The theoretical framework utilized in this research includes the Pers…
Self-assertiveness is the expression of a positive attitude in a way that is assertive or honest and able to defend their personal rights without offending others. Students who are assertive are able to be confident, express their opinions and be honest. If students cannot be assertive, they tend to be harmed by their friends. Students who cannot be assertive cannot express their personal right…
Dalam era digital yang semakin canggih, keterlibatan masyarakat di media sosial pemerintah menjadi sangat penting. Tingkat kepercayaan masyarakat terhadap pemerintah memengaruhi partisipasi mereka, di mana kepercayaan yang rendah dapat mengakibatkan penurunan partisipasi dan keengganan untuk menerima informasi dari pemerintah. Penelitian ini bertujuan untuk mengevaluasi faktor-faktor yang mempe…
Self-medication can affect the fetus and mother and can cause adverse effects on the fetus including malformations/teratogenicity (birth defects), fetal development toxicity, low birth weight, premature birth, respiratory problems, and death. Based on a preliminary survey conducted on 30 samples, 22 samples or around 73% of pregnant women had taken non-prescription drugs during their pregnancy.…
Program kesetaraan paket c merupakan bagian pendidikan bersifat non formal yang bertujuan sebagai pengganti pendidikan formal bagi anak yang putus sekolah. Pendidikan kesetaraan paket c ini hadir memberikan kesempatan pendidikan bagi anak yang putus sekolah pada tingkatan SMA untuk mendapatkan kompetesni lulusan yang dianggap setara dengan sekolah formal. salah satu instansi pendidikan yang mem…
The coalliquefaction technique used in this research is direct liquefactionof solvent derivatives into DCLyield product, which is an analogy of combining solvent extraction and catalityc liquefaction processes. This method is able to solve the technological problems of processing low-grade coal (lignite) into liquid fuels using materials and materials available in the market and the surrounding…
This study discusses the influence of promotional messages on the TikTok account @eatsambel on consumer purchase interest. The background of this research is based on the increasing use of Tiktok as a creative and interactive promotional medium. The research question is: “How do promotional messages on TikTok influence consumers’ purchase interest in EatSambel products?” The objective is …
The news coverage of the "Democracy Emergency Warning" by CNNIndonesia.com and Kompas.com was a response to the Constitutional Court Decision No. 60/PUU-XXII/2024 concerning the age limit for regional head candidates. This study aims to analyze how the issue was framed using the Framing theory of William A. Gamson and Andre Modigliani, applying a descriptive qualitative method. The findings rev…
CHANIA ANGELA ZAMRI. Application of Edible Coating Cassava Starch (Manihot esculenta) and Chitosan on the Characteristics of Eco-Straws from Purun Tikus (Eleocharis dulcis) (Supervisor SITI HANGGITA, R.J., S.TP., M.Si., Ph.D.) Edible coating is a natural coating that is directly formed on the surface of the product and can be eaten because it is made from natural ingredients with the aim of ext…
This research aims to determine the durability of anti-fly and anti-bacterial bioactive compounds from 20% lemongrass (Cymbopogon citratus) extract and 1% chitosan during storage of salted fish. This research was carried out in an experimental laboratory using 5 treatment levels and 3 repetitions, namely F0: Salted Fish without 20% lemongrass extract and 1% chitosan as Control; F1: First day of…
YUSRIL IZA MAHENDRA. The Effect of Using Tapioca Flour on the Physical and Sensory Characteristics of Rawa Taro Tuber Analog Rice (Cyrtosperma merkusii) (Supervised by SITI HANGGITA R.J). Analog rice is a type of rice made from non-rice food ingredients, with a shape resembling rice grains. Analog rice is made from local ingredients such as cereals, corn and tubers. One type of tuber that can b…
YUDHA WIRA, Effectivene of Drying Lotus Seeds (Nelumbo nucifera) Using a Food Dehydrator (Supervised By SHERLY RIDHOWATI N.I.). This research aims to determine the effectiveness of the time and temperature used for drying in a food dehydrator on the characteristics of lotus seeds (Nelumbo nucifera) in order to produce high quality dried lotus seeds. This research method was carried out experime…
The nutritional problem of school-aged children in Indonesia is currently a dual nutritional problem, namely undernutrition and overnutrition. Lack of knowledge and attitudes can cause nutritional problems that affect nutritional status. Providing nutrition education through the Gizi Go Board Game and Posters is an effort to increase school children's knowledge and attitudes about the contents …
Jelly candy is a soft-textured candy made from sugar as the main component, along with water or plant fruit juice and gelling agents. The candy consists mainly of sugar, thus allowing red sugar from the nipa palm (Nypa fruticans wurmb) to be used as the main raw material. This study aims to determine the best formulation for the application of nipa palm sugar in producing jelly candy. The resea…
DINI FEBRIANTI, Anti-Obesity Efectiveness Water Lettuce (Pistia Stratiotes) Plant Extract In Obesity Rat (Supervisor: SABRI SUDIRMAN) This study aims to determine the effect of water lettuce (Pistia stratiotes) plant extract on body weight, fat tissue, cholesterol and triglycerides in obese rats. This research was conducted in laboratory experiment. This research will be carried out in laborato…
Judul Asli : PUBLIC RELATIONS
In the periodfrom July 2022 to February 2023, the media covered coverage ofthe Bripka J murder trial involving high-ranking police officers; including Ferdy Sambo, the former police chiefofPropam. The reading ofthe verdict by the Chief Justice Wahyu [man Santoso highlighted the urgency of this case which was sensationalized and had the potential to influence public opinion. The purpose of this …
Hypertension is a non-communicable disease that requires long-term management, including adherence to a hypertension diet. However, patients' attitudes toward dietary management remain suboptimal due to educational approaches that are often unengaging and difficult to understand. Animated video media represent an interactive educational alternative with the potential to improve patients' attitu…
Micro enterprises are one of the crucial sectors in Indonesia's economy, yet many have not fully embraced digital technology, especially for product ordering and catalog management. This study aims to design a mobile application as a product catalog and ordering platform for Warung Layyan, a micro business in Palembang, using the User Centered Design (UCD) approach. The UCD method ensures that …
This research examines the affection exchange between teachers and students with disabilities at the Lubuklinggau State Special School. The aim of the research was to determine the affection exchange between teachers and students with disabilities at the Lubuklinggau State Special School. Researchers looked more closely at observations at the Lubuklinggau State Special School for disabled child…
The determination of study programs for college is an essential for high school students who choose to pursue their studies. The aim of this research is to develop a web application-based college major recommendation system. This research applies a system design and development methodology using the Waterfall model approach. The data used is primary data which contains student report card score…
Film is one of the mass media that is used to convey social reality in society. The phenomenon of dysfunction in the family is often something that is still widely ignored by society, so that without realizing it has created an unhealthy environment in the family which ultimately has an impact on the sustainability of the household. This research is a descriptive qualitative study conducted to …
This study aims to examine and explain the effect of advertising exposure and brand ambassadors on purchasing decisions for Scarlett Whitening products. This research uses a qualitative method using Structural Equation Model (SEM) analysis which is processed using the SmartPLS application. Data obtained through distributing questionnaires to 77 respondents from EXO-L Palembang members. The resu…
This study aims to analyze the effectiveness of training and development in improving performance at Badan Pendapatan Daerah Kota Palembang. This type of research is field research using a qualitative approach. To obtain the data, the writer used the method of observation, interview, documentation, and literature study. The data analysis technique used is data reduction, data presentation, then…
The rapid development of social media has transformed how society, especially the younger generation, accesses political information. This study aims to determine the influence of content exposure and information quality from the Instagram account @Narasinewsroom, particularly the “Peringatan Darurat” video, on the political awareness of university students in Palembang City. This research …
Device monitoring is an important part of IoT systems, especially for monitoring devices remotely. This study developed an IoT device monitoring system using the MQTT protocol based on a microcomputer. MQTT was chosen because it is lightweight and efficient with a publish-subscribe communication method. The Mosquitto broker is installed on a Raspberry Pi to manage communication between publishe…
This research aims to determine the Commodification of Islam in Marketing of Local Muslim Fashion Brands (Study on Brand Moslemind). Data collection used qualitative methods by conducting observations, interviews and documentation studies on the five selected informants. This research uses Content Commodification theory from Vincent Moscow (2010) which explains that commodification is a process…
Film is one of the mass media that is highly favored by people, especially young individuals. Furthermore, films now can be easily accessed through their respective smartphones. One such film is Alif Lam Mim, which falls under the dystopian genre. The objective of this research is to investigate the discourse of terrorism within the film Alif Lam Mim (2015) using Teun A. Van Dijk's Discourse An…