ANALISIS STRATEGI KOMUNIKASI SEKOLAH DALAM MEMBANGUN CITRA POSITIF MELALUI ME…

The study titled "Analysis of School Communication Strategies in Building a Positive Image Through Facebook Group Social Media (Case at SD Negeri 146 Palembang)" aims to examine the communication strategies implemented by SD Negeri 146 Palembang in developing a positive image through the use of Facebook groups as a medium for information dissemination and public interaction. This research emplo…

DISEMINASI CORPORATE BRAND DAN PEMBERDAYAAN MASYARAKAT MELALUI PROGRAM CSR BE…

This study aims to examine how PT Bank Central Asia Tbk (BCA) disseminates its corporate brand values through the Corporate Social Responsibility (CSR) Program Bakti BCA Scholarship and how this process relates to the empowerment of scholarship recipients in 2024. Employing a qualitative descriptive approach with a case study method, data were collected through in-depth interviews with the Bakt…

PENGARUH INSTAGRAM DAN CALL CENTER SEBAGAI MEDIA INFORMASI TERHADAP CITRA PER…

Companies, in fostering relationships with customers, require the utilization of existing media as a medium for information, whether it be old media or new media, which can run concurrently with one another in disseminating information, especially by companies in the field of water distribution services to the community. This research focuses on how Instagram and the call center, as media owned…

STRATEGI KOMUNIKASI HUMAS PEMPROV SUMATERA SELATAN DALAM PENYELESAIAN PEMBANG…

This research will discuss the Public Relations Strategy of the South Sumatra Provincial Government in Completing the Construction of the Musi VI Bridge in Palembang. This research uses a qualitative approach using data collection methods, in-depth interviews, observation and documentation relevant to the research. Researchers used the concept of public relations strategy put forward by Cutlip,…

MANAJEMEN PUBLIC RELATIONS: Konsep dan Aplikasinya di Indonesia

Edition

-

ISBN/ISSN

979-444-309-3

Collation

xxxii, 267 hlm. : ilus. ; 27 cm

Series Title

-

Call Number

659.2 Kas m

PROSES INTERAKSI SOSIAL ANTAR PEKERJA DALAM PENGEMBANGAN BISNIS AGENSI KREATI…

This study raises the topic related to the form of social interaction and obstacles to social interaction between workers in the business development of the creative agency foreplay corp in the city of Palembang. The purpose of this study is to determine the process of social interaction of workers in the development of the creative agency foreplay corp in Palembang city. The method used in thi…

PELAKSANAAN MEDIA RELATIONS OLEH HUMAS PEMERINTAHAN DI DPRD PROVINSI SUMATERA…

Penelitian ini berjudul “Pelaksanaan Relasi Media oleh Humas Pemerintahan di DPRD Provinsi Sumatera Selatan”. Penelitian ini dilatarbelakangi karena adanya keterlambatan publikasi rilis yang dilakukan oleh pihak humas serta ada banyaknya media partner dari DPRD Provinsi Sumatera Selatan. Tujuan dari penelitian ini adalah untuk mengetahui pelaksanaan relasi media oleh humas pemerintahan di D…

EFEKTIVITAS PELAYANAN PUBLIK MELALUI INFORMASI MEDIA SOSIAL DI BALAI BESAR PE…

This research is entitled "Effectiveness of Public Services Through Social Media Information at the South Sumatra National Road Implementation Center". The problem with this research is that the public does not know much about the information on social media about PUPR and the South Sumatra National Road Implementation Center. The purpose of this research is to find out how the effectiveness of…

STRATEGI KOMUNIKASI HUMAS KELURAHAN SEI SELINCAH DALAM MENYELESAIKAN KONFLIK …

Penelitian ini bertujuan untuk memahami strategi komunikasi yang dilakukan oleh humas kelurahan Sei Selincah dalam menyelesaikan konflik pembangunan tower provider PT Telkomsel. Strategi komunikasi merupakan perencanaan sebelum dilakukannya praktik komunikasi agar pesan yang disampaikan dapat diterima dengan baik oleh narasumber. Penelitian ini berfokus pada penggunaan teori komunikasi persuasi…

PERSONAL BRANDING RA ANITA NOERINGHATI SEBAGAI SINGA BETINA PARLEMEN BUMI SRI…

This study aims to analyze the personal branding strategy carried out by RA Anita Noeringhati in shaping her image as the “Lioness of the Sriwijaya Parliament”. Personal branding is an essential element in modern politics, as it influences public perception of political figures, especially women leaders. This research employs a qualitative approach using a case study method to explore in de…

MANAJEMEN ISU HUMAS PT PUSRI PALEMBANG DALAM MENANGGAPI BERITA NEGATIF TENTAN…

This research was motivated by PT Pupuk Sriwidjaja which was hit by negative issues regarding subsidized fertilizer. A good public opinion is very necessary to maintain a reputation. The aim of this research is to identify the steps taken by PT Pupuk Sriwidjaja Palembang's public relations in resolving negative issues regarding subsidized fertilizer. The choice of theory in the research used Ch…

PRAKTIK DAN SOLUSI PUBLIC RELATIONS DALAM SITUASI KRISIS DAN PEMULIHAN CITRA

Edition

-

ISBN/ISSN

979-450-351-7

Collation

111 hlm. ; 23 cm

Series Title

SERI MANAJEMEN PUBLIC RELATIONS 1

Call Number

659.2 Rus p

METODE PENELITIAN: Public Relations dan Komunikasi

Edition

1

ISBN/ISSN

979-421-966-5

Collation

xxiv, 312 hlm. : ilus. ; 21 cm.

Series Title

-

Call Number

659.2 Rus m

DASAR-DASAR PUBLIC RELATIONS; Teori dan Praktik

Edition

-

ISBN/ISSN

979-695-876-7

Collation

xii, 318p.: 21 cm.

Series Title

-

Call Number

659.201 Rum d

Publik Relations Writing: Teknik Produksi Media Publik relations dan Publisit…

Edition

1

ISBN/ISSN

978-602-9413-08-3

Collation

xvii, 294 hlm.: ilus.; 23 cm.

Series Title

-

Call Number

659.2 Kri p

BUKU AJAR PENGANTAR HUMAS

Edition

1

ISBN/ISSN

978-602-6417-95-4

Collation

viii, 84hlm.; ilus.; 24cm

Series Title

-

Call Number

659.2 Hai b

MISINFORMASI DAN TANGGAPAN INDIVIDU TERHADAP COVID-19 (SURVEI PADA MASYARAKAT…

ABSTRAK Penelitian ini memiliki rumusan yaitu untuk mengetahui pengaruh keyakinan misinformasi, keyakinan konspirasi, keyakinan misinformasi agama serta evaluasi kredibilitas tentang COVID-19 pada respons individu tentang COVID-19, yang didasari oleh teori stimulus respons dan teori ketahanan. Metode yang digunakan adalah non probablity sampling dengan pendekatan accidental samping. Analisis da…

IMPLEMENTASI CUSTOMER RELATIONS DALAM MANAJEMEN PENANGANAN KELUHAN (COMPLAINT…

This study entitled "Implementation of Customer Relations in Complaint Handling Management (Case Study at the Regional General Hospital of South Bangka)". This study aims to find out how customer relations is implemented in the management process of handling complaints at the South Bangka Regional General Hospital. The theory used in this study is the stages of public relations according to Cut…

POLA KOMUNIKASI OMBUDSMAN REPUBLIK INDONESIA PERWAKILAN SUMATERA SELATAN DALA…

This research is entitled "Communication Patterns of the Ombudsman of the Republic of Indonesia Representative of South Sumatra in Efforts to Resolve Community Reports". This research aims to determine the communication patterns carried out by the assistant for the examination of the report of the Ombudsman of the Republic of Indonesia representative of South Sumatra in an effort to complete co…

PELAKSANAAN MEDIA RELATIONS DALAM UPAYA MENJAGA CITRA INSTANSI PEMERINTAH (St…

Public Relations (PR) is a bridge for agencies, companies, or organizations with their internal and external peers. In the form of publications, PR needs to work closely with the media to assist in disseminating news or information so that it can be conveyed to the public evenly. This study discusses how the implementation of media relations carried out by the Public Relations and Protocol Sect…

PERAN HUMAS DINAS PENDIDIKAN PROVINSI SUMATERA SELATAN DALAM MENJALIN HUBUNGA…

The Role From Public Relation of Educational Institutions in Having Relalionship With Media. Communication Study Essay of Social and Political Science Faculty of Sriwijaua University This study examines the issue of the importance of the role of public relations at the South Sumatra Education Office in establishing relationships with online media. Because public relations has a duty to provide …

ANALISIS PERAN HUBUNGAN MASYARAKAT PT PEGADAIAN KANWIL III PALEMBANG DALAM PE…

Penelitian ini berjudul “Analisis Peran Hubungan Masyarakat PT Pegadaian Kanwil III Palembang Dalam Pelaksanaan Corporate Social Responsibility Melalui Program The Gade Clean And Gold Bank Sampah Sakura”. Dengan menggunakan kerangka teori peran humas dari Rosady Ruslan dan menggunakan metode deskriptif kualitatif. Peneliti mengemukakan bahwa peran humas dalam kegiatan CSR ini telah memenuhi…

MANAJEMEN PUBLIC RELATIONS & MEDIA KOMUNIKASI: Konsepsi dan Aplikasi, Edisi R…

Edition

Revisi

ISBN/ISSN

979-421-688-7

Collation

xxii, 368 hlm., ; 21 cm

Series Title

-

Call Number

659.2 Rus m

PUBLIC RELATIONS PROGRAM KB NASIONAL: KONSEP & APLIKASI

Edition

-

ISBN/ISSN

978-979-2151-86-1

Collation

ix, 138 hlm. ; 21 cm

Series Title

-

Call Number

659.2 Pub p

STRATEGI KOMUNIKASI INTERNAL DALAM MEMBANGUN KINERJA KARYAWAN (Studi Pada Bad…

Komunikasi internal memiliki peran penting dalam keberhasilan komunikasi suatuperusahaan. Tujuan penelitian ini adalah untuk mengetahui strategi komunikasi Badan Pengelolaan Pajak Daerah Kota Palembang dalam membangun kinerja karyawan. Penelitian ini menggunakan metode penelitian kualitatif. Teori yang digunakan dalampenelitian ini strategi komunikasi internal dengan data yang diperoleh dari wa…

PENYUSUNAN PRESS RELEASE OLEH HUMAS SEKRETARIAT DAERAH KABUPATEN MESUJI PROVI…

This research is entitled Preparation of Press Release by Public Relations of the Regional Secretariat of Mesuji Regency, Lampung Province. Press releases are described to help public relations to convey information to journalists. The formulation of the problem discussed in this study is how to prepare a press release by the public relations secretariat of the Mesuji Regency, Lampung Province.…

STRATEGI PUBLIC RELATIONS DINAS KOMUNIKASI DAN INFORMATIKA KABUPATEN OGAN KOM…

This research is entitled "Public Relations Strategy of the Office of Communication and Informatics of Ogan Komering Ilir Regency in Building a Good Governance Reputation in the Digital Era". The purpose of this study was to describe the Public Relations strategy of the Communication and Information Office of Ogan Komering Ilir Regency in building the reputation of Good Governance in the digita…

 STRATEGI MARKETING PUBLIC RELATIONS (PEMASARAN HUBUNGAN MASYARAKAT) DALAM M…

Marketing Public Relations is a marketing activity that doesn't only focus on sales, but provides information, education, and efforts to increase mutual understanding through providing knowledge about a product/service that has a strong impact and could be actors must also develop in using marketing strategiest for the product/service they have, which to determine how the Marketing Public Relat…

KONSTRUKSI MAKNA PADA TRADISI PERANG KETUPAT DI KECAMATAN TEMPILANG KABUPATEN…

The Ketupat War tradition has been able to maintain its existence since it emerged into the life of the people of Tempilang District more than a century ago. The background of a major event, namely the attack on lanon or sea pirates in the land of Tempilang around the 18th century which was marked by looting, massacre, and murder made the community as an instrument of creating reality or meanin…

PENGARUH KOMUNIKASI EMPLOYER BRANDING TERHADAP PEMBENTUKAN CITRA PERUSAHAAN P…

The Employer Branding activities present a different concept compared to other branding activities which in employer branding activities, the company will carry out soft selling to create the perception of job seekers that the company has a good image and it is an ideal workplace for them. Therefore, which raised the issue of the influence of employer branding on the establishment of the corpor…