This study aims to analyze the implementation of Integrated Marketing Communication (IMC) at MSME Roti Keju President in an effort to support brand continuity. This research employs a qualitative approach with an explanatory design. Data collection techniques were conducted through observation, in-depth interviews, and documentation. The marketing communication strategy serving as the basis for…
The loss of coal reserves in mining concession boundaries is commonly caused by conventional pit designs based on administrative limits, which create boundary pillars and result in stranded coal. This study aims to evaluate the technical and economic feasibility of implementing a sharing wall mining concept as a coal resource conservation strategy in the boundary area of PT Merapi Energy Coalâ€â€¦