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Found 2 from your keywords: subject="Media Sosial--Tokoped...
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PENGARUH E-TRUST DAN E-SERVICE QUALITY TERHADAP KEPUASAN PELANGGAN GEN Z TOKO…
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Althariq, Naufal Israq

Tujuan dari penelitian ini adalah menganalisis pengaruh E-Trust Dan E-Service Quality Terhadap Kepuasan Pelanggan Gen Z Tokopedia pada Mahasiswa Universitas Sriwijaya Kampus Palembang dengan menggunakan variabel E-Trust (X1) dan E-Service Quality (X2). Penelitian ini merupakan jenis penelitian kuantitatif. Populasi pada penelitian ini merupakan seluruh pelanggan Gen Z Tokopedia pada Mahasiswa U…

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xvii, 106 hlm.; ilus.; tab.; 29 cm.
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Call Number
T1659192025
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ANALISIS SENTIMEN ULASAN APLIKASI TOKOPEDIA MENGGUNAKAN MACHINE LEARNING DAN …
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Idris, Muhammad

Tokopedia, a prominent e-commerce platform in Indonesia, generates vast amounts of user feedback, offering valuable insights into customer satisfaction through sentiment analysis. However, sentiment analysis of app reviews specifically on Tokopedia reviews remains underexplored. Sentiment analysis, also known as opinion mining, categorizes user sentiments into positive or negative, offering ins…

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xv, 79 hlm.; ilus.; tab.; 29 cm.
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T1645742024