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Found 1 from your keywords: author=Adisa, Isaiah
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Green Marketing and Management in Emerging Markets
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Adeola, OgechiHinson, Robert E.Adisa, Isaiah

Adverse environmental impacts such as greenhouse gas emissions and chemical spills have put the topic of green business firmly on the sustainability agenda. Despite the burgeoning literature on green business and green marketing from the globalised north, there is relative parsimony of green business literature in the global south. This book offers a greater understanding of what green marketin…

Edition
1
ISBN/ISSN
978-3-030-73007-9
Collation
xvii, 182p.:ill
Series Title
Palgrave Studies of Marketing in Emerging Economies
Call Number
658.8 Gra
Availability1
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