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KONSTRUKSI MAKNA SIMBOL ALL COPS ARE BASTARDS/1312 DALAM AKTIVISME DIGITAL MA…
The incident involving the death of Affan Kurniawan following police violence in August 2025 sparked extensive public engagement on social media, particularly on Instagram. Among university students, this moment was marked by the circulation of the All Cops Are Bastards (ACAB) or 1312 symbol as a form of digital activism. This study examines how Communication Science students at Universitas Sri…
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- xvi, 80 hlm.; ilus.; 29 cm
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- T1920352025
ANALISIS FRAMING MEDIA BOLASPORT.COM TERKAIT PEMBERITAAN KEGAGALAN TIMNAS IND…
This study examines how the online media outlet BolaSport.com frames news coverage of the Indonesian National Team’s failure in the fourth round of the 2026 FIFA World Cup Qualifiers. This failure is not merely a sporting issue, but also contributes to the construction of public discourse related to nationalism, professionalism, and the governance of national football. The study employs a qua…
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- x, 145 hlm.; ilus.; 29 cm
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- T1920402025
ANALISIS WACANA KRITIS BERBASIS KORPUS ATAS OPINI PUBLIK TERHADAP FILM MERAH …
This study aims to examine how digital public discourse constructs and negotiates the meaning of nationalism through public opinions on Social Media X regarding the film Merah Putih: One for All. This research employs a qualitative approach with Critical Discourse Analysis as the primary analytical framework, drawing on Fairclough’s three-dimensional model, which consists of textual analysis,…
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- xiii, 69 hlm.; ilus.; 29 cm
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- T1920682025
REPRESENTASI KELAS SOSIAL DALAM MASYARAKAT INDIA (ANALISIS SEMIOTIKA ROLAND B…
Film is a form of visual art that can shape public perceptions of various aspects of life, including social and cultural issues. The White Tiger, directed by Ramin Bahrani, presents a strong depiction of social class inequality within the context of Indian society. This inequality is represented not only through the narrative structure but also through visual symbols, dialogue, and social relat…
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- xv, 128 hlm.; ilus.; 29 cm
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- T1922222025
ANALISIS FENOMENA FOTO HASIL ARTIFICIAL INTELLIGENCE (AI) DI PLATFORM TIKTOK …
This study examines the phenomenon of Artificial Intelligence (AI) Photo usage on the TikTok platform, which has generated new forms of visual representation while simultaneously having the potential to distort users’ understanding of reality. AI Photo enables the production of images that appear to document real experiences, even though they have no factual reference to events that actually …
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- xiii, 57 hlm.; ilus.; 29 cm
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- T1920512025
STRATEGI KREATIF CONTENT CREATOR DALAM PENGELOLAAN PROGRAM BIKIN SENENG DI TR…
ABSTRACT The rapid development of digital media and changes in audience consumption patterns have encouraged the television industry to adapt in order to remain relevant and competitive. One of these efforts is reflected in the creative strategies implemented by content creators in managing entertainment programs. This study aims to analyze the creative strategies of content creators in managin…
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- xiv, 58 hlm.; ilus.; 29 cm
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- T1920972025
WOMEN AND CHOICES DALAM FILM LITTLE WOMEN (2019): ANALISIS WACANA KRITIS SARA…
Greta Gerwig’s Little Women (2019) portrays women confronting multiple life choices within patriarchal social, economic, and cultural structures. This study aims to examine the representation of women and choices using Sara Mills’ Critical Discourse Analysis, focusing on subject-object positioning and audience positioning. Adopting a critical paradigm and a qualitative approach, the researc…
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- xv, 42 hlm.; ilus.; 29 cm
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- T1917712025
EKSPLOITASI SEKSUAL ANAK DAN REMAJA DALAM RUANG DIGITAL: ANALISIS KOMUNIKASI …
This study examines forms of sexual exploitation against children and adolescents and manipulative communication practices occurring on the online gaming platform Roblox, as well as strategies for mitigation and prevention. Using a qualitative case study approach, the research draws on in-depth interviews with victims of online sexual exploitation. Data were analyzed through the lens of Interpe…
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- xviii, 151 hlm.; ilus.; 29 cm
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- T1919552025
PENGARUH TAGLINE DAN JINGLE IKLAN “SHOPEE COD” DI YOUTUBE TERHADAP BRAND …
This study aims to analyze and test the simultaneous and partial influence of the Tagline and Jingle Advertisement of “Shopee COD” aired on YouTube towards Shopee’s Brand Awareness among Communication Science students, Class of 2022, Sriwijaya University. The research employs a quantitative explanatory approach using a survey method on a sample of 100 respondents, determined via purposive…
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- xiii, 100 hlm.; ilus.; tab.; 29 cm.
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- T1926212026
ANALISIS SIMBOL BRAVE PINK HERO GREEN DI INSTAGRAM: STUDI FENOMENOLOGI MAHASI…
At the end of August 2025, the Brave Pink Hero Green phenomenon became widely used on social media, especially Instagram. This trend is characterized by the use of pink and green symbols in every content or user profile. This study aims to analyze the experiences, motives, and meanings of Communication Science students at Sriwijaya University regarding the use of visual symbols in the Brave Pin…
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- xiv, 165 hlm.; ilus.; 29 cm
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- T1920452025
ANALISIS SENTIMEN MASYARAKAT TERHADAP KEBIJAKAN KENAIKAN TUNJANGAN DPR RI DI …
Social media is a forum or platform for discussion space for the public, one of the issues that is currently phenomenal is the issue of increasing allowances for the House of Representatives of the Republic of Indonesia which raises pros and cons, this issue emerged after the plan to increase the allowance of the House of Representatives of the Republic of Indonesia was known by the public and …
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- xvi, 84 hlm.; ilus.; 29 cm
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- T1918512025
EFEKTIVITAS KOMUNIKASI DALAM APLIKASI TELEMEDICINE HALODOC TERHADAP TINGKAT K…
Perkembangan layanan telemedicine di Indonesia mengalami peningkatan signifikan, khususnya aplikasi Halodoc yang banyak digunakan oleh Generasi Z sebagai kelompok digital native serta mempunyai literasi digital yang tinggi dibanding dengan generasi sebelumnya. Meskipun demikian, aspek efektivitas komunikasi dalam layanan kesehatan digital masih menjadi tantangan yang berpotensi memengaruhi ting…
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- ix, 86 hlm.; ilus.; 29 cm
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- T1919572025
ANALISIS JARINGAN DAN AKTOR GERAKAN OPINI DIGITAL #BenderaOnePiece Di X MENGG…
This study aims to analyze the network structure and actors in the hashtag #BenderaOnePiece as a form of digital opinion movement. The research employs a mixed-method approach. Quantitative data were analyzed using Social Network Analysis (SNA) with Gephi software, revealing 2089 actors (nodes) and 1939 relations (edges). The quantitative findings were further examined through the concept of di…
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- xv, 109 hlm.; ilus.; 29 cm
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- T1922232025
KOMODIFIKASI DAN KONSUMSI BUDAYA BLIND BOX OLEH GENERASI Z DI KOTA PALEMBANG
The blind box phenomenon has grown rapidly as part of popular consumption culture among Generation Z, particularly through the role of digital media and social media. Blind boxes are no longer understood merely as entertainment products or collectible items, but rather as cultural practices imbued with symbolic, economic, and ideological meanings. This study aims to analyze blind box culture as…
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- xv, 119 hlm.; ilus.; tab.; 29 cm.
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- T1916002025
ANALISIS SEMIOTIKA MENGENAI SUPERIORITY COMPLEX DALAM SERIAL TV ANIME ADAPTAS…
This study aims to analyze the superiority complex in the anime television series "86." In this context, a superiority complex refers to the attitudes and behaviors of individuals or groups who feel superior to others. This can be seen in the interactions of the characters and the narrative in this anime. This study uses a descriptive qualitative method with Charles Sanders Piecre's semiotics t…
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- v, 111 hlm.; ilus.; tab.; 29 cm.
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- T1926102026
FANATISME PENGGEMAR NCT DALAM PEMBELIAN MERCHANDISE (STUDI FENOMENOLOGI PADA …
Penelitian ini dilatarbelakangi oleh fenomena Korean Wave yang mendorong keterlibatan emosional penggemar K-pop, khususnya penggemar NCT, yang tercermin melalui perilaku pembelian merchandise dalam budaya fandom. Penelitian ini bertujuan untuk memahami pengalaman subjektif penggemar NCT di Kota Palembang dalam memaknai pembelian merchandise sebagai bentuk fanatisme dalam budaya fandom. Peneliti…
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- xviii, 295 hlm.; ilus.; tab.; 29 cm.
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- T1918042025
POLA KOMUNIKASI ORANG TUA KELUARGA KONSENSUAL DAN PLURALISTIK DALAM MENCEGAH …
Penelitian ini membandingkan pola komunikasi orang tua pada keluarga konsensual dan pluralistik dalam mencegah anak usia sekolah mengakses pornografi di Kecamatan Ilir Timur II Kota Palembang. Latar belakang penelitian adalah meningkatnya akses internet pada anak dan potensi dampak negatif pornografi terhadap perkembangan kognitif, moral, dan sosial. Teori yang digunakan adalah Family Communica…
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- xiii, 147 hlm.; ilus.; 29 cm
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- T1922352025
ANALISIS PERSONAL BRANDING PADA KONTEN TIKTOK @DARASARASVATI DALAM MENAMPILKA…
The development of social media, particularly the TikTok platform, has opened up new spaces for individuals to build and display their self-image digitally. One form of social media utilization is through personal branding carried out by content creators. This study aims to analyze how the personal branding built by Dara Sarasvati through TikTok content @darasarasvati in presenting the image of…
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- xii, 103 hlm.; ilus.; tab.; 29 cm.
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- T1918722026
REPRESENTASI NILAI KEJUJURAN DALAM FILM 12th FAIL (2023) (ANALISIS SEMIOTIKA …
Tindakan curang seperti korupsi, suap dan menyontek biasa terjadi saat ini sehingga dianggap sebagai jalan pintas bagi masyarakat. Nilai kejujuran dapat menjadikan sebuah negara terbebas dari tindakan curang seperti korupsi, suap sehingga penting untuk memahami pentingnya nilai kejujuran dalam berkehidupan. Salah satu film yang merepresentasikan nilai kejujuran dalam berkehidupan adalah film 12…
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- xvii, 125 hlm.; ilus.; 29 cm
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- T1921512025
REPRESENTASI STEREOTYPE TERHADAP AGAMA HINDU DALAM FILM KOMANG (ANALISIS SEMI…
This study aims to identify how stereotypes toward Hinduism are represented in the film Komang. The representation of Hindu religious stereotypes is understood as the portrayal of images, views, or social assumptions about Hindus that appear through signs, symbols, dialogues, and visual narratives within the film. These stereotypes reflect the religious life of Hindus, often associated with rit…
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- x, 48 hlm.; ilus.; tab.; 29 cm.
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- T1914492025
STRATEGI KOMUNIKASI PELAYANAN PELANGGAN DALAM MENANGANI KELUHAN TERKAIT PEMAD…
This study is entitled "Customer Service Communication Strategy in Handling Complaints Related to Power Outages at PT PLN UID S2JB Palembang". The purpose of this study is to examine how the South Sumatra, Jambi, and Bengkulu Distribution Unit (UID S2JB) of PT PLN (Persero) in Palembang handles public complaints related to power outages. The increasing number of customer complaints, especially …
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- xiii, 105 hlm.; ilus.; 29 cm
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- T1922042025
KONSTRUKSI GENDER DALAM VIDEO MUSIK THE MAN KARYA TAYLOR SWIFT (ANALISIS SEMI…
Culturally, gender is an attribute inherent to men and women. The differences between men and women naturally cannot be separated from the cultural context, which often underlies the differences in roles within society. As a result, the imbalance of roles between men and women can, in some cases, lead to male dominance over women. This aligns with this study, which discusses how gender is const…
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- xiv, 92 hlm.; ilus.; 29 cm
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- T1921592025
TRANSMISI BUDAYA LOKAL PADA PROGRAM ACARA PESONA INDONESIA LPP TVRI SUMATERA …
The Pesona Indonesia program at LPP TVRI Sumatra Selatan is one of the mass media that displays cultural documentaries. This study uses the theory of cultural transmission with six indicators, namely vertical, horizontal, oblique, enculturation, acculturation, and socialization. The method used was qualitative descriptive, with data obtained through in-depth interviews, observations, and docume…
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- xiv, 131 hlm.; ilus.; tab.; 29 cm.
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- T1915032025
PENGARUH LITERASI DIGITAL TERHADAP PERILAKU KEAMANAN DIGITAL PADA MEDIA SOSIA…
Peningkatan penetrasi internet dan penggunaan media sosial, khususnya Instagram, di kalangan mahasiswa beriringan dengan tingginya serangan siber yang menunjukkan pentingnya perilaku keamanan digital. Penelitian ini menggunakan pendekatan kuantitatif dengan teknik survei terhadap 210 responden yang dipilih melalui teknik purposive sampling. Data dikumpulkan melalui kuesioner dan dianalisis meng…
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- xi, 45 hlm.; ilus.; tab.; 29 cm.
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- T1915802025
PEMAKNAAN GAYA BERPAKAIAN AVATAR SEBAGAI REPRESENTASI IDENTITAS DIGITAL DALAM…
Penelitian ini megkaji makna gaya berpakaian avatar sebagau representasi identitas digital dalam komunitas Roblox RFG (Reforge Society). Tujuannya adalah memahami pengalaman hidup (lived experience) anggota dalam memilih dan memaknai pakaian avatar, serta perannya dalam membentuk identitas dan hubungan sosial di ruang virtual. dengan pendekatan fenomenologi transendentak, data dikumpulkan melal…
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- xx, 217 hlm.; ilus.; 29 cm
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- T1919872025
ANALISIS PEMBINGKAIAN PESAN BUDAYA LOKAL DALAM PROGRAM GELAR WICARA HALO PALE…
This study examines how Palembang’s local cultural messages are framed in the talk show Halo Palembang broadcast by PALTV, with a particular focus on the episode entitled “The Anniversary of Palembang City – The Oldest City in Indonesia.” The objectives of this research are to (1) identify the dominant frames employed in the program, (2) reveal the implicit ideology embedded in the medi…
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- xviii, 151 hlm.; ilus.; 29 cm
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- T1915252025
PROSES KOMUNIKASI INTERPERSONAL ANTARA GURU DAN SISWA DALAM MEMBANGUN KEDEKAT…
This study aims to explore how the interpersonal communication process between teachers and students helps build emotional closeness to prevent bullying at SD Negeri 102 Palembang. This research employs a descriptive qualitative approach and uses Joseph A. DeVito’s (2016) interpersonal communication theory, which emphasizes five key indicators: openness, empathy, supportiveness, equality, and…
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- xv, 42 hlm.; ilus.; 29 cm
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- T1913262025
PENGARUH INTENSITAS DAN DURASI KONTEN TIKTOK BERTEMA SKRIPSI TERHADAP SELF-EF…
This study aims to examine the effect of the intensity and duration of watching thesis-themed TikTok content on students’ self-efficacy in Palembang City. TikTok, as a short-video-based social media platform, is increasingly used by students as a source of information and motivation during the thesis-writing process. This research employed a quantitative approach involving 101 undergraduate s…
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- xvi, 100 hlm.; ilus.; tab.; 29 cm.
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- T1923732025
YOUTUBE SEBAGAI PUBLIC SPHERE: ANALISIS WACANA BERBASIS KORPUS KOMENTAR PENGG…
Penelitian ini bertujuan untuk menganalisis wacana yang terbentuk pada kolom komentar video YouTube “Kisah Mengerikan Seorang Ayah yang Kecanduan… Berhenti” di channel Windah Basudara melalui pendekatan analisis wacana berbasis korpus. Data penelitian berupa 927 komentar yang dikumpulkan pada periode 27 Juni-27 Juli 2025 dan dianalisis melalui tahapan analisis frekuensi, konkordansi, dan …
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- xiv, 134 hlm.; ilus.; 29 cm
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- T1919842025
PENGARUH TERPAAN IKLAN DAN DESAIN VISUAL IKLAN TRAILER YOUTUBE GENSHIN IMPACT…
Penelitian ini bertujuan untuk mengetahui pengaruh terpaan iklan dan desain visual iklan trailer YouTube Genshin Impact terhadap minat unduh aplikasi game online dengan variabel terpaan iklan dan variabel desain visual sebagai variabel pembanding. Objek penelitian ini adalah pemain Genshin Impact di Universitas Sriwijaya dan pernah melihat iklan trailer Genshin Impact di YouTube. Penelitian ini…
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- ix, 86 hlm.; ilus.; 29 cm
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- T1912972025
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