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PENGARUH PERSEPSI MANFAAT DAN PERSEPSI KEMUDAHAN TERHADAP KEPUTUSAN PEMBELIAN…
This study aims to determine how much perceived usefulness and perceived easy of use have on purchasing decisions using Kopi Kenangan Application in Palembang City. This type of causality research, the method used is a quantitative method. Sampling using probability sampling technique and Chocran formula with a total sample of 100 respondents. This study uses primary data in the form of questio…
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- xvii, 67 hlm.; ilus.; 29 cm
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- T1391072024
PENGARUH MOTIVASI KERJA TERHADAP KINERJA KARYAWAN PADA PT ASABRI (PERSERO).
This research aims to determine the effect of work motivation on employee performance at PT ASABRI (Persero). The population in this research is all employees on the island of Sumatra at PT ASABRI (Persero). The population in this study was 57 people, sampling used the Saturated sampling technique where the sample consisted of 57 respondents. This research uses primary data with data collection…
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- xviii, 72 hlm.; Ilus.; 29 cm
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- T1298022023
PENGARUH DISIPLIN KERJA TERHADAP KINERJA PEGAWAI PUSKESMAS NAGASWIDAK PALEMBANG.
Penelitian ini bertujuan untuk mengetahui pengaruh disiplin kerja terhadap kinerja pegawai Puskesmas Nagaswidak Palembang. Jenis penelitian yang digunakan adalah penelitian deskriftif kuantitatif. Metode pengumpulan data dalam penelitian ini dengan menggunakan kuesioner, sampel yang diambil sebanyak 56 orang dengan menggunakan metode total sampling. Teknik analisis yang digunakan adalah analisi…
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- xvii, 76 hlm.; Ilus.; 29 cm
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- T1371342023
GENDER DIVERSITY & DIVIDEND POLICY DI INDONESIA
This research aims to empirically test the influence gender diversity to the board of directors and board of commissioners dividend policy on all non-financial companies in Indonesia during the 2020-2022 period, with profitability and firm size as a control variables. Samples were taken using the method purposive sampling, resulting in 210 observations. The hypothesis is tested using fixed effe…
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- xvii, 67 hlm.; Ilus.; 29 cm
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- T1409682024
PENGARUH CONTENT CREATION, CONTENT SHARING, CONNECTING, DAN COMMUNITY BUILDIN…
Penelitian ini bertujuan untuk mengetahui pengaruh content creation, content sharing, connecting dan community building terhadap keputusan pembelian konsumen pada 3D Stable Equestrian. Metode Penelitian yang digunakan adalah metode kuantitatif. Data yang digunakan dalam penelitian ini adalah data primer. Teknik pengambilan sampel menggunakan Teknik purposive sampling. Sampel yang diteliti dalam…
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- xvii, 67 hlm.; ilus.; 29 cm
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- T1388472024
PENGARUH PELATIHAN DAN PENGEMBANGAN KOMPETENSI PEGAWAI TERHADAP KINERJA PEGAW…
Penelitian ini bertujuan untuk mengetahui pengaruh pelatihan dan pengembangan kompetensi pegawai terhadap kinerja pegawai pada Dinas Tenaga Kerja dan Transmigrasi Kabupaten Musi Banyuasin. Metode yang digunakan dalam penelitian ini adalah deskriptif kuantitatif. Populasi dalam penelitian ini adalah 71 responden dan menggunakan sampel jenuh sehingga sampelnya adalah seluruh populasi penelitian y…
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- xxi, 136 hlm.; ilus.; 29 cm
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- T1404152024
PENGARUH TASYA FARASYA SEBAGAI INFLUENCER MARKETING TERHADAP KEPUTUSAN PEMBEL…
This study aimed to analyze the dimention of influencer marketing (visibility, credibility, attraction,and power) of Tasya Farasya in Instagram on purchase decisions of Skintific Product to large number of bachelor’s degree students at University Sriwijaya, Palembang Campus. The sampling technique used was non- probability sampling with a purposive sampling method, which data were collected b…
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- xviii, 81 hlm.; Ilus.; 29 cm
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- T1415072024
PENGARUH MODAL, RISIKO KREDIT, DAN EFISIENSI TERHADAP PROFITABILITAS (studi p…
This study aims to examine the effect of capital, credit risk and efficiency on banking profitability. The data used in this research is panel data, with the data collection technique used is archival data analysis. The calculation period starts from 2011-2021. The sampling method used was purposive sampling method using 228 samples selected from conventional banking sector in ASEAN 5 countries…
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- xvi, 82 hlm.; ilus.; 29 cm
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- T1387422024
PENGARUH SERVICE RECOVERY TERHADAP PASSENGER SATISFACTION PASCA TERJADINYA FL…
The purpose of this study was to determine and explain the effect of Service Recovery on Passenger Satisfaction after the occurrence of flight irregularities at PT Sriwijaya Air District Palembang with the Palembang - Pangkal Pinang flight route both partially and simultaneously. This research is a quantitative research. The population in this study were Sriwijaya Air airline passengers with Pa…
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- xx, 90 hlm.; Ilus.; 29 cm
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- T1414442024
PENGARUH MOTIVASI KERJA TERHADAP KEPUASAN KERJA PADA KARYAWAN CV KURNIA AGUNG…
This studi aim to determine the effect of work motivation on job satisfaction in employees of CV Kurnia Agung Bandung Branch. The population in this study were all of the employees at CV Kurnia Agung Bandung Branch,amountung to 71 employees. Sampling in this study used saturated sampling method (census) where the entire population was used as a sample so the sample amounted to 71 employees. Thi…
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- xviii, 70 hlm.; ilus.;29 cm
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- T1381632024
PENGARUH GAYA KEPEMIMPINAN TRANSAKSIONAL TERHADAP KOMITMEN KARYAWAN PT KATING…
This research aims to understand and analyze the influence of leadership style on employee commitment at PT Katingan Indah Utama. The population in this research is all employees at PT Katingan Indah Utama, totaling 150 people. Sampling in the research used nonprobability sampling techniques with purposive sampling and accidental sampling approaches. This research used a sample size of 60 respo…
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- ix, 64 hlm,; ilis.; 29 cm
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- T1409772024
PENGARUH PELATIHAN TERHADAP KINERJA PEGAWAI PADA KANTOR BADAN PENGELOLAAN KEU…
Introduction: Performance is the result or level of a person's success during a specific period in carrying out their duties. Training is a way to improve worker performance. Government organizations can provide training to employees to ensure the effective and efficient implementation of government tasks. This study aims to see the effect of training on employee performance, especially at the …
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- 71 hl,.; ilus.; 29 cm
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- T1341422024
PENGARUH CUSTOMER VALUE TERHADAP CUSTOMER SATISFACTION STUDI KASUS PADA PELAN…
Penelitian ini dilakukan bertujuan untuk mengetahui pengaruh 4 dimensi customer value yaitu emotional value, social value, performance value, dan price value terhadap customer satisfaction restoran Saoenk Kito Jambi. Penelitian ini menggunakan jenis data primer. Dalam teknik pengumpulan data penelitian ini menggunakan teknik survei dengan menggunakan instrumen kuesioner. Populasi dalam peneliti…
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- xv, 70 hlm.; Ilus.; 29 cm
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- T1380522024
PENGARUH VIRAL MARKETING DAN SOCIAL MEDIA MARKETING TERHADAP KEPUTUSAN PEMBEL…
This research aims to determine the influence of viral marketing and social media marketing on Mixue purchasing decisions in Palembang. This study uses a quantitative approach. Data collection was carried out by distributing questionnaires to 100 respondents using purposive sampling. The research results show that viral marketing has a significant effect on purchasing decisions with a t-value o…
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- xvii, 64 hlm.; ilus.; 29 cm
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- T1387552024
ANALISIS PERBANDINGAN KINERJA KEUANGAN PADA PERUSAHAAN PROPERTI DAN REAL ESTA…
Penelitian ini betujuan untuk mengetahui perbedaan kinerja keuangan perusahaan properti dan real estate selama dan sesudah pandemi COVID-19 di Indonesia (Studi Kasus pada Perusahaan yang Tergabung Dalam Bursa Efek Indonesia). Populasi dalam penelitian ini adalah seluruh perusahaan properti dan real estate yang sudah terdaftar di Bursa Efek Indonesia sampai dengan tanggal 08 Maret 2023. Peneliti…
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- xviii, 59 hlm.; ilus.; 29 cm
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- T1389182023
PENGARUH LITERASI PENGGUNAAN TEKNOLOGI INFORMASI DAN KOMUNIKASI TERHADAP KINE…
SMA Negeri 12 Palembang is one of the upper secondary level educational institutions in Palembang City. Effective and efficient literacy for teachers for the learning and assessment process will improve teacher performance because it can improve the quality of the process and student learning outcomes. Literacy in the use of ICT at SMA Negeri 12 Palembang is categorized as inadequate due to the…
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- xiii, 61 hlm.; ilus.; 29 cm
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- T1378252024
PENGARUH PELATIHAN TERHADAP KINERJA PEGAWAI DINAS PERUMAHAN DAN KAWASAN PERMU…
This study aims to determine and analyze the Effect of Training on the Performance of Employees of the Housing and Settlement Office of Prabumulih City. The population in this study is employees in the Housing and Settlement Office of Prabumulih City which amounts to 51 people and the sample in this study is all employees in the Settlement and Settlement Office of Prabumulih City Area. This stu…
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- xiv, 69 hlm.; ilus.; 29 cm
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- T1406612024
PERBANDINGAN ABNORMAL RETURN, TRADING VOLUME ACTIVITY DAN HARGA SAHAM PERBANK…
Tujuan dari penelitian ini adalah untuk Penelitian ini bertujuan untuk untuk mengetahui dan menganalisis perbedaan pada Abnormal Return, Trading Volume activity dan harga saham sebelum dan sesudah pengumuman merger dan akuisisi pada perusahaan perbankan go public yang terdaftar di BEI pada periode 2018-2022. Populasi penelitian terdiri dari 42 perusahaan perbankan yang telah terdaftar di bursa …
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- xx, 94 hlm.; ilus.; 29 cm
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- T1386902024
PENGARUH FAKTOR SPESIFIK BANK DAN FAKTOR MAKROEKONOMI TERHADAP PERTUMBUHAN LA…
Penelitian ni bertujuan untuk mengetahui pengaruh antara faktor spesifik bank dan faktor makroekonomi terhadap pertumbuhan laba perbankan di Indonesia. Populasi dalam penelitian ini adalah semua perusahaan sektor perbankan yang terdaftar di Bursa Efek Indonesia (BEI) pada tahun 2015-2022, yaitu sebanyak 47 perusahaan sektor perbankan dengan sampel penelitian sebanyak 9 perusahaan. Dengan menggu…
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- xvii, 78 hlm.; ilus.; 29 cm
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- T1387362024
PENGARUH INDEKS PEMBANGUNAN MANUSIA (IPM), INVESTASI DAN URBANISASI TERHADAP …
The manufacturing industry in Indonesia is experiencing rapid workforce growth, even reaching double in 2022 compared to 2016, this growth is accompanied by the growth of the manufacturing workforce in Southern Sumatra. Looking at this phenomenon, this thesis discusses the absorption of manufacturing labor. The factors studied are the human development index (HDI), investment and urbanization i…
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- xvi, 68 hlm.; Ilus.; 29 cm
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- T1378892023
PENGARUH SOCIAL MEDIA MARKETING TERHADAP KEPUTUSAN PENGUNJUNG DI 3D STABLE PA…
This research aims to determine the Influence of Social Media Marketing on visitor decisions at 3D Stable Palembang. The research method used is a quantitative method. The population in this study were all visitors to 3D Stable Palembang using a sample of 100 respondents. The data collection method used in this research is a questionnaire. The analysis technique used is multiple linear regressi…
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- xvi, 71 hlm.; ilus.; 29 cm
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- T1382722024
PENGARUH KESELAMATAN KERJA DAN KESEHATAN KERJA TERHADAP PRODUKTIVITAS KERJA K…
Penelitian ini bertujuan untuk mengetahui Pengaruh Keselamatan Kerja dan Kesehatan Kerja terhadap Produktivitas Kerja Karyawan Bagian Pabrik II-B di PT Pupuk Sriwidjaja Palembang. Populasi dalam penelitian ini adalah seluruh karyawan bagian Pabrik II-B di PT Pupuk Sriwidjaja Palembang berjumlah 40 orang. Sedangkan teknik sampling yang digunakan adalah sampling jenuh atau sampling sensus sebagai…
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- xix, 108 hlm.; ilus.; 29 cm
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- T1381552023
PENGARUH KINERJA KEUANGAN TERHADAP HARGA SAHAM PERUSAHAAN SUB SEKTOR MAKANAN …
This study aims to analyze the effect of liquidity proxied by Current Ratio, solvency proxied by Debt to Equity Ratio and profitability proxied by Return on Equity on the stock price of the food and beverage sub-sector in Indonesia for the period 2017-2022. The research method uses a quantitative approach with the sampling method used is purposive sampling consisting of 17 food and beverage sub…
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- xvii, 68 hlm.; ilus.; 29 cm
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- T1376122023
PENGARUH GAYA KEPEMIMPINAN TERHADAP KINERJA APARATUR SIPIL NEGARA DI KECAMATA…
This study aims to determine the effect of leadership style on the performance of the State Civil Apparatus at the North Inderalaya District Office, Ogan Ilir Regency. The population in this study was the leadership and all employees at the North Indralaya District Office, totaling 45 people. The primary data collection technique in this research is through distributing questionnaires. The anal…
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- xviii, 63 hlm.; Ilus.; 29 cm
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- T1374002024
PENGARUH ARUS KAS TERHADAP KINERJA KEUANGAN PERUSAHAAN SEKTOR PERTAMBANGAN YA…
Penelitian ini memiliki tujuan untuk menganalisis Arus Kas yang dapat mempengaruhi Laba Bersih, dengan menggunakan variabel Arus Kas Pendanaan, Arus Kas Investasi, dan Arus Kas Operasi pada perusahaan sektor Pertambangan yang terdaftar di Bursa Efek Indonesia. Penelitian ini diambil dari lima tahun terakhir yaitu 2018 hingga 2022. Teknik pengambilan sampel menggunakan purposive sampling sehingg…
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- xviii, 77 hlm.; ilus.; 29 cm
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- T1386452024
PENGARUH PROMOSI MELALUI MEDIA SOSIAL INSTAGRAM TERHADAP KEPUTUSAN PEMBELIAN …
This research aims to find out how much influence promotions via Instagram social media have on Hydro Coco purchasing decisions among members of the "Palembang Runners" community in Palembang City. This type of research is causal research with quantitative methods. Sampling used probability sampling techniques, namely simple random sampling and the Slovin formula with a sample size of 100 respo…
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- xxvii, 68 hlm.; ilus.; 29 cm
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- T1388372024
PENGARUH BRAND IMAGE DAN DISKON TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA PR…
This research aims to determine how brand image and discounts influence the purchasing decisions of All New Honda BR-V products at Honda Maju Motor Tj. Api-api Palembang showroom. The research method employed is quantitative with a descriptive approach. The data used in this study are primary data, and the sampling technique is purposive sampling. The sample consists of 143 respondents who are …
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- xvii, 83 hlm.; ilus.; 29 cm
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- T1388222024
FAKTOR – FAKTOR YANG MEMPENGARUHI PROFITABILITAS PADA PERUSAHAAN MANUFAKTUR…
This research aims to empirically examine the influence of working capital turnover (WCT), liquidity (CR), and solvency (DAR) with firm size as a control variable on profitability (ROA) in manufacturing companies in Indonesia. The research data consist of panel data comprising 2940 observations of manufacturing companies over a ten-year period. The data were obtained from the workspace reviniti…
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- xvi, 105 hlm.; ilus.; 29 cm
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- T1407072024
PENGARUH REKRUTMEN DAN SELEKSI TERHADAP KINERJA KARYAWAN PT. SURYA KARYA
Penelitian ini bertujuan untuk mengetahui pengaruh rekrutmen dan seleksi terhadap kinerja karyawan pada PT Surya Karya. Populasi dalam penelitian ini adalah karyawan pada PT Surya Karya yang berjumlah 52 responden. Sampel dalam penelitian ini menggunakan teknik sampling jenuh, dimana jumlah sampel sama dengan jumlah populasi. Metode pengumpulan data yang digunakan dalam penelitian ini adalah me…
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- vi, 92 hlm.; ilus.; 29 cm
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- T1388162024
PENGARUH KOMPENSASI DAN BEBAN KERJA TERHADAP LOYALITAS KARYAWAN (STUDI EMPIRI…
Penelitian ini bertujuan untuk mengetahui pengaruh kompensasi dan beban kerja terhadap loyalitas karyawan pada Perum BULOG Kanwil Sumsel dan Babel. Populasi dalam penelitian ini adalah karyawan pada Perum BULOG Kanwil Sumsel dan Babel yang berjumlah 59 responden. Sampel dalam penelitian ini menggunakan total sampling, dimana jumlah sampel sama dengan jumlah populasi. Metode pengumpulan data yan…
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- xvii, 91 hlm.; ilus.; 29 cm
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- T1387792024
Computer Science, Information & General Works 
Philosophy & Psychology 
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Social Sciences 
Language 
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Applied Sciences 
Art & Recreation 
Literature 
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