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REPRESENTASI KOMUNIKASI INKLUSIF CHILDREN OF DEAF ADULTS (CODA) DALAM DRAMA K…
The representation of deaf families and inclusive communication practices remains limited in popular media, particularly narratives that position CODA (Children of Deaf Adults) as central subjects within family communication dynamics. The Korean drama Twinkling Watermelon (2023) presents a cultural text that portrays interactions between the hearing and deaf worlds through the perspective of a …
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- xviii, 183 hlm.; ilus.; 29 cm
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- T1913902025
LITERASI MEDIA PADA KELOMPOK ANAK RENTAN DI KOTA PALEMBANG: STUDI KASUS RELAW…
Anak rentan merupakan kelompok yang memiliki tingkat kerentanan tinggi terhadap dampak penggunaan media, khususnya media digital, akibat keterbatasan pendampingan dan literasi media. Penelitian ini bertujuan untuk menganalisis kemampuan literasi media pada anak rentan di Kota Palembang melalui aktivitas pendampingan yang dilakukan oleh Relawan Anak Sumatera Selatan. Penelitian menggunakan pende…
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- xvi, 131 hlm.; ilus.; tab.; 29 cm.
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- T1923202025
PENGARUH KREDIBILITAS DAN DAYA TARIK INFLUENCER TIKTOK @MARANDANGPEMPEK TERHA…
The background to this research is the widespread use of social media for digital marketing, particularly the TikTok platform. Influencers are a key factor influencing consumer purchasing intention. The purpose of this studi was to determine the influencer of the credibility and attractiveness of the TikTok influencer @marandangpempek on purchasing intention for micro, small, and medium enterpr…
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- xvi, 72 hlm.; ilus.; 29 cm
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- T1912752025
IMPLEMENTASI INTEGRATED MARKETING COMMUNICATION UMKM ROTI KEJU PRESIDENT DALA…
This study aims to analyze the implementation of Integrated Marketing Communication (IMC) at MSME Roti Keju President in an effort to support brand continuity. This research employs a qualitative approach with an explanatory design. Data collection techniques were conducted through observation, in-depth interviews, and documentation. The marketing communication strategy serving as the basis for…
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- xxvix, 97 hlm.; ilus.; 29 cm
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- T1917112025
PENGARUH INSTAGRAM DAN CALL CENTER SEBAGAI MEDIA INFORMASI TERHADAP CITRA PER…
Companies, in fostering relationships with customers, require the utilization of existing media as a medium for information, whether it be old media or new media, which can run concurrently with one another in disseminating information, especially by companies in the field of water distribution services to the community. This research focuses on how Instagram and the call center, as media owned…
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- xiv, 159 hlm.; ilus.; tab.; 29 cm.
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- T1911842025
KEMAMPUAN KOMUNIKASI MATEMATIS SISWA SMP DALAM PEMBELAJARAN BERBASIS GAMIFIKASI
Penelitian ini bertujuan untuk mendeskripsikan kemampuan komunikasi matematis tertulis siswa Sekolah Menengah Pertama (SMP) melalui pembelajaran berbasis gamifikasi dengan platform Interacty pada materi Teorema Pythagoras. Latar belakang penelitian ini adalah rendahnya kemampuan komunikasi matematis siswa yang terlihat dari kurangnya ketepatan dan kelengkapan dalam menyampaikan ide matematis se…
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- xii, 188 hlm.; ilus.; tab.; 29 cm.
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- T1909992026
KEMAMPUAN KOMUNIKASI MATEMATIS TERTULIS SISWA KELAS VIII SMP SRIJAYA NEGARA M…
Written mathematical communication is an essential competence in mathematics learning. This study aims to describe the written mathematical communication ability of Grade VIII students at SMP Srijaya Negara on the Pythagorean Theorem through learning using Concrete–Pictorial–Abstract (CPA)-based student worksheets. This research employed a descriptive qualitative method with data triangulat…
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- xx, 269 hlm.; ilus.; tab.; 29 cm.
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- T1904312026
PEMETAAN AKTOR DAN KOALISI WACANA MENGENAI PT TIMAH TBK DALAM KASUS VIDEO VIR…
PT Timah Tbk became a public spotlight following a viral parody 'horror' video on TikTok, which triggered the involvement of various actors in forming diverse discourses. This study aims to map human and non-human actors that shape the discourse and network, and to identify discourse coalitions in media coverage. Data were obtained from 97 news reports from 28 local and national online media ou…
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- xviii, 295 hlm.; ilus.; tab.; 29 cm.
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- T1910602025
DIVERSIFIKASI PEKERJAAN PETANI KARET MELALUI BUDIDAYA MADU DALAM MENINGKATKAN…
Job diversification is one of the alternative strategies adopted by communities to meet their daily needs and cope with economic instability. Honey cultivation has become a form of job diversification carried out by rubber farmers in Pagar Dewa Village as an effort to increase household income. This study aims to identify the challenges faced by rubber farmers in implementing honey cultivation …
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- xv, 167 hlm.; ilus.; tab.; 29 cm
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- T1905412025
PENGARUH IKLAN RE-ARISE 25 DESEMBER 2022 DI INSTAGRAM @rabbaniprofesorkerudun…
This study aimed to explore the impact of the Re-Arise Advertisement on December 25, 2022, on Instagram @rabbaniprofesorkerudung on consumer purchasing intention through Rabbani’s brand image. he study employed a quantitative method using Structural Equation Modeling (SEM) as the data analysis technique. The results indicated that advertisement exposure had a positive and significant effect o…
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- v, 93 hlm.; ilus.; 29 cm
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- T1399812023
MANAJEMEN KOMUNIKASI SUMEKS’EO DALAM MENGELOLA EVENT MUSI RUN DI KOTA PALEM…
Penelitian ini berjudul “Manajemen Komunikasi Sumeks’EO dalam Mengelola Event Musi Run di Kota Palembang” yang bertujuan untuk mengetahui bagaimana penerapan manajemen komunikasi yang dilakukan oleh Sumeks’EO dalam mengelola event Musi Run 2024. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan teori Cutlip, Center, dan Bloom yang meliputi empat tahap, yaitu Research, A…
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- xvii, 100 hlm.; ilus.; tab.; 29 cm.
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- T1904172025
STRATEGI KOMUNIKASI CORPORATE SOCIAL RESPONSIBILITY MELALUI PROGRAM MENGELOLA…
This research is titled "Corporate Social Responsibility Communication Strategy Through the Community Forest Management Program (MHBM) of PT. Musi Hutan Persada in an Effort to Support the Indonesian Plantation Forest (HTI)". This study aims to analyze the communication strategy carried out by PT. Musi Hutan Persada through the Community Forest Management (MHBM) CSR program. This study uses leg…
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- xvi, 136 hlm.; ill.; tab.; 29 cm.
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- T1730132025
PENGGUNAAN INSTAGRAM @PLNS2JB SEBAGAI SARANA DALAM MEMBANGUN BRAND IMAGE PT P…
This study aims to analyze the use of Instagram @plns2jb as a means of building the brand image of PT PLN (Persero) South Sumatra, Jambi and Bengkulu Distribution Unit. The main problem studied is the strategy used by the @plns2jb Instagram account in building brand image and the factors that cause low engagement rates on large company Instagram accounts. This research uses the 4C Social Media …
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- xi, 59 hlm.; ill.; tab.; 29 cm.
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- T1731122025
STABILITAS EKSPERIMENTAL GASIFIKASI TEMPURUNG KELAPA PADA UPDRAFT GASIFIER DE…
This study aims to analyze the stability of coconut-shell biomass gasification in a modified updraft gasifier equipped with two gas outlets: a reduction zone outlet and a combustion zone outlet. The modification was implemented to evaluate operational characteristics, combustible gas stability, flame behavior, and performance differences between the two outlets. The reduction zone produced CO, …
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- xxix, 65 hlm.; ilus.; tab.; 29 cm
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- T1902312025
AKTUALISASI DIRI FRESH GRADUATE KOTA PALEMBANG MELALUI VISUALISASI DI LINKEDI…
The increasing competition in the digital labor market requires university graduates to develop strategies that enhance their competitiveness, one of which is managing a professional image in digital spaces. LinkedIn, as a professional social networking platform, provides opportunities for fresh graduates to actualize themselves while strategically building personal branding. This study aims to…
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- vi, 156 hlm.; ilus.; 29 cm
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- T1914012026
PENGARUH RUNNING PHOTOGRAPHY DAN TERPAAN KONTEN MEDIA SOSIAL TERHADAP TREN LA…
This study was motivated by the increasing running trend in Palembang City, which has developed alongside the growing role of sports photography and the intensive use of social media. Running photography and social media content exposure are understood as forms of visual communication that influence public perception, interest, and behavior toward running activities. This study aimed to analyze…
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- xvi, 99 hlm.; ilus.; 29 cm
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- T1916352026
PENERAPAN KOMUNIKASI INTERPERSONAL HOUSE PARENT DALAM MEMPERTAHANKAN LINGKUNG…
SMA Negeri Sumatera Selatan is one of the schools that uses international and national curriculum. This school is based on a boarding school that implements a house system to reduce homesickness, in the house system there are house parents who are their parents while studying at SMA Negeri Sumatera Selatan. There are problems that underlie interpersonal communication where grade XII students ha…
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- xii, 98 hlm.: Ilus., tab.; 29 cm
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- T1729282025
STRATEGI INTEGRATED MARKETING COMMUNICATION OUTDOOR GEAR ANTARESTAR DALAM MEM…
The increasing outdoor gear market in Indonesia provides a great opportunity for the presence of local brands as business players. Antarestar as one of the local outdoor gear brands that is still developing, cannot be separated from the market competition that occurs. Therefore, a marketing communication strategy is needed in order to be recognized and survive among competitors. This research u…
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- xiv, 44 hlm.; ilus.; tab.; 29cm.
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- T1728892025
REPRESENTASI DISKRIMINASI PENYANDANG DISABILITAS DALAM FILM AGAK LAEN (ANALIS…
The movie Agak Laen as the highest grossing movie of 2024 has been criticized for discriminating against people with disabilities through a speech impaired character named Obet as a janitor at the night market. This research uses Roland Barthes' semiotic theory and qualitative-descriptive method to reveal how the representation of disability discrimination in this film. Data were collected thro…
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- xv, 71 hlm.: Ilus., tab.; 29 cm
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- T1730752025
REPRESENTASI RASISME DALAM FILM THE SIX TRIPLE EIGHT (Analisis Semiotika Rola…
Rasisme merupakan persoalan sosial yang masih berlangsung dan kerap direpresentasikan melalui media film sebagai bentuk refleksi dan kritik sosial. Film The Six Triple Eight mengangkat kisah tentara perempuan kulit hitam dalam lingkungan militer Amerika Serikat pada masa Perang Dunia II yang menghadapi berbagai bentuk diskriminasi. Penelitian ini bertujuan untuk menganalisis bagaimana rasisme d…
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- xiv, 113 hlm.; ilus.; 29 cm
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- T1912532025
EKSPERIMENTAL GASIFIKASI TEMPURUNG KELAPA PADA UPDRAFT GASIFIER DENGAN KOMBIN…
The increasing dependence on fossil fuels poses challenges to energy security, highlighting the need for renewable energy alternatives such as biomass. Coconut shell, a carbon-rich biomass waste, has significant potential to be converted into combustible gas through gasification. Although updraft gasifiers offer high efficiency, they are prone to excessive tar production, which can be mitigated…
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- xxx, 69 hlm.; ilus.; tab.; 29 cm
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- T1898322025
GAYA KOMUNIKASI INTERPERSONAL DAN IDENTITAS PEKERJA KREATIF: STUDI FENOMENOLO…
Pertumbuhan industri kreatif di Palembang menghasilkan pola komunikasi interpersonal yang khas di kalangan pekerja kreatif, yang tidak hanya berfungsi untuk membangun relasi profesional tetapi juga membentuk identitas sosial. Penelitian ini bertujuan menganalisis bagaimana pekerja kreatif menegosiasikan identitas relasional melalui gaya komunikasi verbal dan nonverbal, serta bagaimana praktik k…
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- xiv, 133 hlm.; ilus.; tab.; 29 cm.
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- T1905492025
ANALISIS STRATEGI KOMUNIKASI PEMASARAN DIGITAL SATE TAICHAN BONTET MELALUI TI…
Kemampuan pemecahan masalah merupakan kompetensi penting dalam pembelajaran matematika, khususnya pada materi lingkaran yang bersifat abstrak dan kontekstual. Penelitian ini bertujuan untuk mengembangkan dan menganalisis lintasan pembelajaran materi lingkaran berbasis Pendidikan Matematika Realistik Indonesia (PMRI) yang didukung oleh Augmented Reality (AR) dalam mendukung kemampuan pemecahan m…
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- iv, 83 hlm.; ilus.; 29 cm
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- T1912932025
PENGARUH PESAN PERSUASIF DAN KREDIBILITAS INFLUENCER TIMOTHY RONALD PADA QUOT…
Social media has changed the way individuals, especially Generation Z, consume contents and shape their self-concept. This study aims to determine the influence of persuasive messages and the credibility of influencer Timothy Ronald on his motivational quotes in TikTok clipper accounts on the formation of Generation Z self-concept. This study focused on the Communication Science Students of Sri…
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- xii, 106 hlm.; ilus.; 29 cm
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- T1914462025
PENGARUH KONTEN ULASAN MAKANAN DAN ELECTRONIC WORD OF MOUTH (EWOM) DI TIKTOK …
Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh atribut konten ulasan makanan dan e-WoM pada konten TikTok @pemburu.kuliner (Rondoot) terhadap niat beli audiens Palembang. Dengan menggunakan kerangka Elaboration Likelihood Model (ELM) dan konsep Electronic Word of Mouth (e-WoM), penelitian ini menelaah fenomena TikTok sebagai media promosi kuliner yang dilakukan oleh influencer lok…
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- xvi, 150 hlm.; ilus.; 29 cm
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- T1911942025
STUDI FABRIKASI DAN ANALISIS PENGARUH SUHU TERHADAP PROSES SINTERING DINGIN K…
Bovine bone waste offers significant potential as a source of hydroxyapatite (HA), a biomaterial with chemical characteristics similar to human bone. This study aims to fabricate HA-HDPE composites through the cold sintering process while examining the effect of temperature variations on densification and microstructural characteristics. The cold sintering method was selected due to its ability…
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- xxxi, 75 hlm.; ilus.; 29 cm
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- T1895322025
EKSPERIMENTAL STABILITAS GASIFIKASI UPDRAFT DENGAN MODIFIKASI TIGA SALURAN GA…
This study aims to assess the stability of the coconut shell biomass gasification process using a modified updraft gasification reactor with three gas outlets: an upper outlet, a reduction outlet, and a combustion outlet. This modification was carried out to reduce tar formation, determine operational characteristics and flame stability, and compare the performance of the three outlets. The gas…
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- xxvii, 70 hlm.; ilus.; 29 cm
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- T1906572025
PEMANFAATAN INSTAGRAM SEBAGAI SARANA FUNDRAISING PADA PROGRAM FREE FOOD CAR D…
The presence of social media has driven a transformation in people's communication patterns, including in philanthropic activities. Instagram has become one of the social media platforms that plays a crucial role as a means of information dissemination, public interaction, and even fundraising. This study aims to determine how Satu Amal Indonesia utilizes Instagram in its Free Food Car fundrais…
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- xv, 100 hlm.; ilus.; 29 cm
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- T1905432025
KONSTRUKSI WACANA GENDER TENTANG TANGGUNG JAWAB KONTRASEPSI PRIA DALAM KONTEN…
The disparity in male contraceptive participation in Indonesia is not merely a medical issue but a reflection of patriarchal hegemony entrenched in the social structure. This study aimed to analyze how gender discourse regarding male contraceptive responsibility was constructed in @juanjumis’s organic TikTok content. Utilizing a qualitative method with Norman Fairclough’s three-dimensional …
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- xviii, 205 hlm.; ilus.; 29 cm
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- T1908942025
PENGELOLAAN INSTAGRAM SEBAGAI MEDIA KOMUNIKASI DAN INFORMASI PUBLIK MASYARAKA…
Instagram menjadi salah satu platform media sosial yang digunakan masyarakat Indonesia saat ini baik sebagai media dalam berkomunikasi maupun berbagi informasi. Dinas Komunikasi Informatika dan Statistik (Diskominfotik) Provinsi Lampung mempunyai urusan di pemerintahan daerah dalam hal pengelola informasi dan komunikasi publik salah satunya. Kehadiran Instagram tersebut menjadi alternatif yang …
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- xix, 105 hlm.; Ilus.; 29 cm
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- T1396242023
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